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Hannah Shapiro

Hannah Shapiro

Boutique Founder
City of London, Greater London

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About Hannah Shapiro:

Motivated Boutique Manager and Founder with a keen knowledge in fashion styling, buying, marketing and business development principles. Experienced in retail operations with an exceptional understanding of the fashion industry. With 3 years experience in researching, evaluating, and buying clothes and accessories in accordance with the mission of a brand and providing great customer service to a variety of clients. Offering strong decision-making skills and the ability to work effectively with vendors and other creative professionals.

Experience

Business Owner/Manager
Shapiro Selective - London February 2021 to Present


Shapiro Selective is an independent small business, founded by Hannah Shapiro. We offer a sustainable curated online store providing vintage handmade and reworked pieces all under one roof, helping customers to develop their own personal style and confidence. We sell items mostly from the eras of the 90’s and y2k! We also help customers to style their items after they buy, if they’d like some suggestions of what to wear with them.


Lastly, we can do personalised style bundles for people based on the customer's specific fashion taste - creating an outfit for them for a certain amount of money depending on how many outfits and accessories they’d like. We aim to inspire people to be confident in their own unique fashion taste and to be a world of vintage for different selective fashion tastes. Selling on our website, on Depop, and on ASOS Marketplace.


My job role includes but is not limited to:
• Styling items to model and photograph
• Managing pop up shops, which in turn amassed over £1000 worth of sales in a day
• Researching and sourcing specific items for customers
• Researching and keeping up to date on the latest fashion trends
• Generating ideas and implementing plans to develop business opportunities and drive productivity, sales and profit for the business
• Photographing items and modelling them on myself
• Creating descriptions and curating product listings to upload on various platforms and maintaining those listings
• Packaging and posting items to be delivered customers
• Corresponding with customers and providing helpful and informative customer service
• Designing reworked and handmade products
• Researching potential competitors and finding ways to market against them
• Coming up with marketing campaigns
• Managing employees such as social media managers
• Creating personalised style bundles for customers


Marketing Assistant
Brolly marketing - London May 2022 to September 2022


Brolly marketing helps company’s to create a marketing strategy tailored to meet their business goals, they offer a fresh perspective on how to generate high-quality leads and increase margins. Brolly help implement effective tactical marketing. Looking after their clients reputation and growing their client base.


My role included but was not limited to:
• Providing new ideas on how to help best achieve the clients goals
• Talking through strategies with other team members to find the best approach
• Researching companies and presenting my findings
• Helping to coordinate existing campaigns by filtering necessary information among marketing, sales, and advertising teams

Education

GCSE in English: 7 , Maths: 6, Science: 6 , Business Studies: 7, Preforming Arts: Distinction , Geography: 8
Royal Masonic school for girls - Rickmansworth
September 2018 to August 2019

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