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    Media Planner - London, United Kingdom - MediaCom

    MediaCom
    MediaCom London, United Kingdom

    2 weeks ago

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    Description
    EssenceMediacom is GroupM's newest and largest agency, committed to delivering marketing breakthroughs for brands.

    It has disrupted the old models across media, creative, innovation and analytics to find new opportunities for advertisers and deliver truly integrated media solutions.

    Born out of two pioneering agencies, EssenceMediacom fuses Essence's performance, data, analytics, and creative technology DNA with MediaCom's scaled multichannel audience planning and strategic media expertise.

    As part of WPP, the world's largest marketing communications services group, and GroupM, WPP's consolidated media investment management arm, we have access to the richest data, most robust benchmarks, and most advanced capabilities in the market.

    This helps us provide comprehensive solutions to all marketing challenges.

    We aim to ensure our people fulfil their potential by investing in their whole-person wellbeing, careers, and capabilities, which in turn helps grow our clients' businesses.

    EssenceMediacom , with 10,000 people across 120 offices in 96 markets, is one of the world's leading communications specialists, with billings of more than US $21 billion (Source: COMvergence , The client is split across a number of business operations - Universal Theatrical (Cinema), Home Entertainment (Blu-Ray & DVD), Digital Distribution (Digital Movie Downloads & Rentals), Content Group (Digital, Blu-Ray & DVD), TV Networks ( E, SyFy & Universal Channel) & hayu (reality TV subscription VOD service).

    The Global team oversees local agency teams in EMEA, LATAM and APAC in over 20 countries and is continuously expanding into further markets.

    The Media Planner will play a crucial role in supporting the team, working specifically within Universal's Home Entertainment and Digital Distribution division (collectively called Home Window).

    This is an opportunity to work with a thrilling, fast-paced client, responsible for releasing incredible films including (most recently) Oppenheimer, Super Mario Bros, Kung Fu Panda - and there are many more fantastic films in the pipeline.

    The Media Planner will not only support the planning team day-to-day but also be responsible for client relationship maintenance, account and local team co-ordination and insight support for this major EssenceMediac om client.

    Support managers with offline media planning and activation

    • Help QA media plans and budget trackers to ensure they are client ready
    • Own key workstreams including competitive activity, audience analysis, media landscape updates and newsletters
    • Support conversations on creative assets and deadlines
    • Learn how to use GroupM and MediaCom proprietary tools and systems relevant to the account for insight, planning and finance.
    • Become a team champion for relevant industry insight and data tools (TGI, YouGov, Comscore etc
    P roven experience working across online and offline media, preferably on a multi-market basis

    • Excellent attention to detail and an ability to interrogate data
    • Strong computer skills – especially across G-Suite
    -
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