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    Head of Digital Marketing - Nottingham, United Kingdom - Digital Waffle

    digital waffle background
    Full time
    Description
    My client is a rapidly expanding direct to consumer service on the hunt for a Head of Digital Marketing

    Responsibilities:
    • Oversee the creation and execution of the marketing team's plans and strategies to advertise products.
    • Create and oversee marketing budgets to make sure resources are allocated effectively and return on investment is maximised.
    • A thorough and provable understanding of copywriting and conversion rate optimisation.
    • Experience managing data optimisation, campaign landing sites, and creative for paid advertising campaigns.
    • Experience designing, developing, and implementing print, SMS, and email marketing campaigns.
    • Capacity to show good growth through organic social media marketing.
    • A deep comprehension of KPIs and the utilisation of data to improve business performance
    • Collaborating with the finance team to guarantee proper budget management and reporting.
    • Work together with the larger team to support each individual product or customer demand as we expand our online presence.
    Skills Required:
    • Previous experience on direct to consumer ecommerce
    • You'll be a skilled product marketer with a strong creative sense
    • Experience with all aspects of the marketing mix, including social, content, SEO, and communications.
    • Current understanding of multi-channel marketing and measuring best practises and trends.
    • The capacity to react quickly and effectively in a changing environment.
    • Appreciation for creative work and digital asset management
    Location - Nottingham (hybrid)

    Salary - up to £80K

    Benefits:

    * 33 days holiday inclusive of bank holidays

    * Private medical insurance

    * Flexitime and hybrid working available

    * Casual dress

    * Discounts & freebies for your pets
    • Free Onsite Parking
    If this is of any interest to you please apply via the link or send your CV to

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