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Stoke-on-Trent

    SEM Manager - Stoke-On-Trent, United Kingdom - Searchability (UK) Ltd

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    Full time
    Description

    Search Engine Marketing Manager

    PPC, Google Ads, Bing Ads, Line Management, Strategy, Optimisation, Reporting, Client Services, Budget Management

    A vacancy has become available for a SEM Specialist to join a company and become crucial in driving client satisfaction and retention.

    • 3+ years in PPC
    • Hybrid - 2-3 Days in Stoke on Trent, more office based during probation
    • Work across variety of clients
    • Salary up to £35k
    • 25 days holiday + bank holidays
    • To apply please contact Danielle on or email your CV to

    WHO ARE WE?

    We are a comprehensive data-driven provider of automotive software, guiding its clients towards well-informed decisions by offering valuable business insights to boost profits. Our cutting-edge technology ensures that clients have immediate access to crucial data, empowering them with the business intelligence necessary to elevate their companies. Our software incorporates advanced stock-management features, website building packages, enhanced advertising capabilities, finance calculators, personalized digital showrooms, finance partner branding, social media management, and more. These tools are designed to streamline our dealers' operations and facilitate smooth business management. Backed by over 15 years of experience in the automotive industry and robust systems, we provide comprehensive support for all aspects of running a dealership. We are now looking for a passionate Search marketing specialist to drive our digital offering and growing our clients online presence.

    WHAT WILL YOU BE DOING?

    We need a seasoned search engine marketing manager with a proven track record in handling marketing initiatives for clients. The ideal candidate should possess expertise in client account management, including budget oversight, a solid grasp of digital concepts, and, most importantly, a genuine passion for digital marketing. As the chosen candidate, you will take on the responsibility of planning, developing, and overseeing clients' paid advertising strategies to enhance their online presence and achieve their digital marketing objectives. Working within our Digital Marketing team, you'll be engaged in establishing relationships with new clients, handling some inbound calls and emails. A typical week in this role involves building strong and lasting connections by delivering exceptional digital marketing experiences to our clients. Collaboration with internal stakeholders is essential to ensure the effective and efficient management of client accounts. Your tasks will include crafting campaigns in close consultation with clients to understand their needs, identifying relevant key performance indicators (KPIs), and subsequently formulating or adjusting PPC strategies accordingly. Some knowledge across SEO and ability to work with SEO specialist will also be beneficial. This is a collaborative role and regular catch-ups with the digital marketing team will be conducted to exchange ideas, discuss trends or modifications, and evaluate campaign performances. Finally, you will also work with the sales team as needed and coordination with the web development team for necessary changes are also integral aspects of your responsibilities.

    WHAT YOU NEED?

    • 3+ Years PPC Experience
    • Account Management and Strategy experience
    • Familiar with tools such as Google Ads, Google Analytics, Search Console, SEMRush
    • Solid understanding of other digital channels such as SEO

    TO BE CONSIDERED...

    Please either apply by clicking online or emailing me directly to . For further information please call me on If unavailable please leave a message and either myself or one of my colleagues will respond. By applying for this role you give express consent for us to process and submit (subject to required skills).

    KEY SKILLS..

    PPC, Google Ads, Bing Ads, Line Management, Strategy, Optimisation, Reporting, Client Services, Budget Management,


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