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Assistant Brand Manager - Bracknell, United Kingdom - Headliners Recruitment
Description
Assistant Brand Manager – Bracknell (Hybrid) – Perm – c£35K plus bonus and benefits
We are looking for an experience Brand Manager to join a dynamic UK-based FMCG company in the Health and Beauty space, under the umbrella of a prominent international group. With a turnover of approximately £50 million, they have ambitious plans to double this in the next 3-5 years.
As an Assistant Brand Manager, you will support the Senior Brand Manager and the broader brand team in driving brand performance, developing new products, building brand awareness, and achieving commercial targets. This role involves working across all areas of the marketing mix and collaborating with internal teams and external agencies. You will be key to delivering exciting brand initiatives and managing the day-to-day administration of the brand, ensuring each day brings new and varied challenges.
Principal Accountabilities
Lead and support the development of new product developments (NPD) to drive brand growth
Identify key opportunities and develop initiatives
Collaborate with Category and technical teams for process development
Ensure adherence to the GATE process for project justification and execution
Deliver key brand support activities including communications activation and brand development
Create/approve creative briefs, packaging copy, and brand collateral
Develop digital/social communications and measure activities against key KPIs
Update brand activity trackers in line with budget and sales promotional plans
Prepare monthly commercial and brand marketing reports, tracking metrics and KPIs
Act as a hub for category information from market research, competitor analysis, EPOS analysis, and market insights
Raise purchase orders and reconcile monthly brand spend
Collaborate with UK & International Sales Teams to create sales campaigns, brand bibles, and marketing communication toolkits
Support the Sales Team in producing high-standard brand presentations for key retailers and accompany the team on important brand presentations
Manage sales team requests, providing imagery, brand information, and ensuring sample dispatch
Key Attributes
Strong commercial and curious mindset with a desire to learn and grow
Highly organised with a structured approach to work
High energy and a 'can do' attitude
Team player with the ability to work independently and take initiative
Strong influencing skills with high resilience
Attention to detail and good analytical skills
Good commercial sense and project management skills
Ability to handle multiple projects and work to tight deadlines
Effective communication skills with persuasiveness and tenacity to sell ideas
Experience/Skills Required:
1-2 years' experience in a Marketing Assistant/Product or Project Management role
A business-related degree or equivalent work experience is desirable
Proficiency in MS Outlook, Excel, PowerPoint, and Word
A full driving license is desirable
Ability to travel in the UK and overseas
Join us and be part of a team that values your growth, collaboration, and the drive to make a difference in the Health and Beauty industry.