- Create integrated marketing campaigns for our wide range of audiences
- Translate campaigns for use across our different business units
- Work with internal stakeholders to understand their objectives and advise on best strategies to support their achievement
- Work closely with marketing specialists across owned and earned channels to develop best in class execution plans as well as robust KPIs
- Translate detailed quantitative research to create targeted thought leadership campaigns which enhance our brand
- Identify and recommend opportunities to raise awareness of Together and our products and create the campaign proposal to accompany
- Provide ongoing detailed effectiveness reporting, campaign insights and pacing toward goal for stakeholders
- Act as a brand guardian and uphold the brand guidelines across all campaign activity
- Model high-performance behaviour, leading by example in openly demonstrating a desire to be the best that you can
- Line manage Campaign Executive
- Prior experience within a similar campaign management role
- Experienced in managing the delivery of on and offline marketing strategies and execution plans
- Strong digital skills balanced with strong creative and analytical skills
- Great knowledge of marketing effectiveness measurement and setting clear campaign KPIs
- Good communication, influencing and presentation skills and are experienced at conveying your vision to a range of stakeholders
- Able to lead, deliver and project manage campaigns across all marketing disciplines, leading a team of marketing experts, challenging were appropriate
- Sound financial awareness of projects, ensuring strategies and execution are realistic to budget
- Strong project management skills and thrive in a fast paced environment
- A relevant degree
- Experience within Financial Services or other regulated environment
- Having worked in a complex, fast-paced organisation
- Experience of both B2B and B2C markets
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Campaign Manager - United Kingdom - Redefined Ltd
Description
Campaign Manager, you will shape and deliver Together's marketing campaigns. You will work within the brand strategy to develop and execute effective integrated campaigns that achieve objectives for a range of different audiences, focusing on our products and our position in the industry. Your strategic thinking, creativity, analytical and project management skills will contribute to building awareness, customer acquisition, and supporting our customers.
As a Campaign Manager , we are looking for someone to:
Qualifications
Essential
Desirable