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Crewe

    Retail Marketing Executive - Crewe, Cheshire, United Kingdom - Mobilus Limited

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    Description

    We are excited to be working in partnership with a highly prestigious and recognised retail brand, which has over 200 stores in the UK, as well as online shops and business accounts, that has been trading for more than a century.

    As part of their continued success, they are seeking a Marketing Executive to help deliver customer focused, on brand in-store campaigns and category point of sale executions within their retail estate.


    In this unique and varied role, the Marketing Executive will manage and drive in-store point of sale, lead in new category initiatives and oversee the creation of own brand packaging and other printed collateral.

    Overall responsibility for the in-store point of sale through from brief to agency, creative management, print production and in store implementation


    • Working cross functionally with Trading, Merchandising, Product Supply and Retail Operations to drive business initiatives to meet strategic goals
    • Delivering effective customer focused point of sale and other printed materials to communicate the seasonal plan, in-category campaigns/initiatives, and brand/corporate communications on time, to brief and in budget
    • Driving forward retail campaigns, ensuring that all activity is fully integrated across key functions and that it is communicated effectively to stores to ensure success
    • Acting as central point of contact for information and advice on all retail marketing activity
    • Leading on new store and store refit marketing plans, from briefing to implementation
    • Testing new approaches to POS and communications in-store


    The Marketing Executive must have worked in a busy marketing communications role within the retail sector, in addition to possessing strong project management and prioritisation skills.

    Knowledge of the print production process and print marketing would also be highly desirable.

    Please note that the role will be hybrid with 4 days per week in the office and travel to other sites will be required, therefore a driving license and access to a car is essential

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