CRM Executive - London, United Kingdom - Guardian News & Media

Guardian News & Media

Verified Company

London, United Kingdom

1 week ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Join our team at the Guardian and be a part of a diverse and inclusive global organisation that delivers fearless, investigative journalism, and holds power to account.

Our team of award-winning journalists, cutting-edge commercial professionals, and industry-leading digital experts are committed to making a difference and represent a wide range of backgrounds and perspectives.

We offer a challenging and exciting environment for career development, with a focus on training, growth and fostering an inclusive culture.

We are now looking for a
CRM Executive (12 month FTC) to implement and optimise our CRM strategy for the new Guardian Feast App which is launching soon In this role you will be responsible for planning, implementing, optimising and reporting on the multi-channel campaigns and journeys.

The new Guardian Feast app enables readers to easily search, save and savour the best of our collection of recipes.

If you have experience in the app industry or are eager to learn more about the industry, this is a great opportunity to get involved and maximise the marketing potential of one of the world's top publishers.

About the Role

Executing the Feast app CRM lifecycle strategy and help to deliver it against engagement, revenue and retention KPIs
Becoming knowledgeable and proficient on our audience segmentations and available data points to execute app journeys
Presenting plans and activity performance to a broad range of stakeholders
Working closely with creative and technical teams to brief, develop, feedback and analyse campaign creatives and messaging across different channels

About You

Previous experience (roughly 12 years) in designing and setting up multichannel campaigns and journeys using a CRM tool
Datadriven and comfortable with complex data sets
Resultsoriented and focused on delivering high quality work
Experience of collaborative working
Experience in driving engagement and retention metrics
Curious and keen to push boundaries and try new concepts
Passion for habit creation strategies / gamification
Previous experience with Braze, Adjust, Tableau is desirable but not essential

How to Apply

To apply, please upload your latest CV and a cover letter which outlines why you'd love to take on this role, and why you're a great match for what we're looking for.

Benefits at the Guardian

Culture & Wellbeing
We want everyone to feel like they belong at the Guardian and we champion diversity of thought. Our various employee forums provide a platform to use their voice to foster an inclusive workplace.

You will also have the opportunity to hear unique insight from our journalists in our morning conference, a live discussion on the news story of the day.

We offer great tools to help you prioritise your wellbeing including free yoga and pilates. These run alongside our corporate gym membership and cycle to work scheme.

Learning & Development
We encourage personal and professional growth.

Employees have access to a broad range of tools and solutions, and we are happy to support the pursuit of professional qualifications through vocational courses and apprenticeships.

Our Working Environment
We take pride in our surroundings and are pleased to offer versatile meeting rooms and colourful communal areas. We have a brilliant canteen that caters to breakfast, lunch and dinner, with views overlooking Regent's Canal.

Additional Benefits & Policies
We offer 30 days annual leave per annum, plus an additional 5 day holiday purchase scheme. Our pension scheme is generous; if you contribute 5% then we will contribute 8-12% (depending on your age).

We believe in giving back, which is why employees are given 2 volunteering days annually and the option of payroll giving.

Season ticket loans are also available.

You are entitled to life cover, income protection, healthcare, sick pay and eye tests. You can also opt in to dental insurance.

We have enhanced maternity, paternity, adoption and shared parental leave policies in place. We also support our employees by offering an IVF, menopause, baby loss, and trans equality policy.

Job Number

315

Location

London, United Kingdom

Business Area

Retention

Employment Type

Full time