Jobs
>
London

    Marketing Manager: Data - London, United Kingdom - Telefonica Tech

    Telefonica Tech
    Telefonica Tech London, United Kingdom

    5 days ago

    Default job background
    Full time
    Description
    Job Description

    In this role, you will work predominantly within the Strategic Marketing area, leveraging your deep marketing and industry knowledge and cutting-edge strategies to develop and lead a plan of integrated marketing activities for Data & AI. This will involve a focus on key vertical industries and external strategic Partners, driving outbound campaigns with insightful and engaging content, and implementing account-based marketing strategies as required by the business, to increase brand awareness, lead generation, and customer engagement, and drive growth in the target market.

    Key Responsibilities

    • Subject matter expert to successfully market the Data & AI offerings
    • Understand the strategy, priorities, portfolio, market, vertical industry sectors, partner ecosystem and the audience, for the Data & AI offerings, and the wider business
    • Develop and lead the marketing strategy for Data & AI, ensuring alignment with our group marketing principles, with a focus on strategic activity and high-quality output
    • Strategically plan and execute a detailed schedule of integrated outbound marketing activity for the year, focusing especially on delivering impactful campaigns for Data & AI, with insightful and engaging content that can be adapted for key vertical sectors and strategic customers
    • Identify opportunities to promote Data & AI and their benefits, and drive customer engagement and relations, for example via social and online presence, webinars and boutique events, industry events and sponsorships, plus other speaking opportunities, account based marketing, thought leadership initiatives, PR, awards, etc.
    • Work with the wider marketing team and other key internal stakeholders, including the commercial team, alliances team, offering CTO, to maximise these opportunities and ensure that the strategy, plans, messaging and activities for Data & AI are aligned and meet the needs of the business, reaching the required audiences through the best channels, for maximum impact
    • Understand the partner ecosystem, our relationship and offerings with key strategic Partners, to continue to drive and grow our collaboration and coordinated marketing activities with them, being able to work with partner Marketing Development Funds and analyse and report on this activity
    • Effectively manage inputs from across the wider business, external partners, customers, suppliers and industry analysts, to deliver the required outcomes
    • Set appropriate targets and budgets, forecast results / intended impact and return, and measure and report activity and performance
    • Conduct and oversee ongoing analysis of activity and results to refine and improve
    • Work with the team to ensure we have the right marketing processes and tools in place
    • Be knowledgeable of the latest trends in the industry, with a particular focus on Data & AI, leading the adoption of new marketing tactics and adapting messaging as required
    • Review the brand message regularly to ensure consistency and come up with original ideas and formats to communicate and position the brand and offerings among our target audience
    • Undertake all mandatory company training within the timescales provided
    Qualifications

    Professional Experience

    • At least 5 years of experience working in Marketing in B2B companies
    • Must have experience working with the partner ecosystem specifically Microsoft
    • Experience in planning and executing marketing activities, including with third parties and agencies
    • Experience in press / media relations
    • Experience in content generation and copywriting
    • Experience in outbound marketing campaigns to generate leads / demand
    • Experience in project and campaign planning, management, and execution
    • Experience in customer engagement and relations, including account based marketing & events

    Technical Skills

    • Working with Microsoft Office software and collaboration tools (Outlook, Teams, Word, Excel, PowerPoint, SharePoint etc.)
    • Working with management, planning, and reporting tools (as above + Planner / , or similar, dashboards, etc.)
    • Working with CRMs and marketing automation tools (e.g., HubSpot, SalesForce)
    • Working with webinar platforms (e.g. Streamyard / LinkedIn Live etc.)
    • Knowledge of social media channels and platforms (LinkedIn, Twitter, Hootsuite, YouTube, Instagram) and Search Engine Optimisation (SEO) is helpful
    • Knowledge of Content Management Systems (e.g. WordPress) is helpful

    Professional Skills and Personal Qualities

    • Excellent written communication skills, including copywriting and editing skills
    • Excellent verbal communication skills, public speaking skills desirable
    • Capacity to listen and absorb information
    • People and relationship-building skills, including stakeholder management and customer service
    • Team player, able to work collaboratively with people from all parts of the business, including Senior Management
    • Time management / organisation, with ability to meet multiple deadlines, prioritise tasks and effectively plan workloads
    • Ability to analyse, collect and present data and information
    • Resilience, problem-solving, and decision-making skills
    • Project management skills, with ability to see projects through to the end
    • Flexible, agile approach, able to adapt as required by the business
    • Proactive, enthusiastic individual who likes to find solutions and think outside the box
    • Creative mind and a good eye for detail
  • Ribbons and Reeves Limited

    Manager of Data

    1 day ago

    Ribbons and Reeves Limited London, United Kingdom Full time

    School Data Manager | Ealing · A brilliant independent preparatory school in Ealing is seeking a dynamic and driven individual to join their team as a Data Manager. · We are looking for a well-organised, flexible, and hardworking Data Manager to control and maintain the School's ...

  • Ribbons and Reeves Limited

    Data Manager

    7 hours ago

    Ribbons and Reeves Limited London, United Kingdom Full time

    Data Manager | Hackney, £40K-£45K · Are you an experienced School Data Manager looking to work within an innovative school setting? · Ribbons and Reeves are looking to appoint a Data Manager, at a progressive school based in Hackney. The Data Manager will take a lead role in the ...

  • Sure Staffing Ltd

    Data Manager

    6 days ago

    Sure Staffing Ltd London, United Kingdom

    **Data Manager - Taxonomy / Ontology / Reference Data** · **Salary: 60k - 75k + benefits** · **12-month fixed term contract** · **Role Purpose** · We're currently working with a large tech firm who are looking for a Data Manager to join them on a 12-month fixed term contract. · T ...

  • Page Personnel HR

    Data Manager

    1 week ago

    Page Personnel HR London, United Kingdom

    Based near excellent transport links, this leading London Secondary School is looking for an experienced Data Manager who is welcoming and warm, but with a high level of school software knowledge. · **Client Details** · A leading London Secondary School. · **Description** · The m ...

  • TPP Recruitment

    Data Management

    3 days ago

    TPP Recruitment England, United Kingdom

    Offering 100% remote working or hybrid if you prefer. You will be joining an experienced and established department with the opportunity to dive into various projects. This is also an opportunity for any data professionals from within a charity setting that want to step up into a ...

  • Harnham - Data & Analytics Recruitment

    Data Manager

    1 week ago

    Harnham - Data & Analytics Recruitment London, United Kingdom

    **DATA MANAGER** · **£35,000 - £45,000, Pension, hybrid working, 25 days holiday** · **LONDON BASED** · I'm working with one of the largest research consultancies in the world on a Data Manager position for their social team. This role presents the opportunity to work with unique ...

  • GreatFind Recruitment

    Data Manager

    1 week ago

    GreatFind Recruitment London, United Kingdom

    We are looking for a Data Manager with strong experience working within a school environment This role is an excellent opportunity to take the next step in your career and grow as an individual. Our client is a leading school in the west London area, andthey are offering a salary ...

  • Oliver James

    Data Manager

    5 days ago

    Oliver James London, United Kingdom

    Data Management - Data Governance - Asset Management - Data Manager - Data Quality · - Data Strategy - Asset Manager - Investment Manager · I am currently working with a client who is looking for a **Senior Data Manager** to join their team. · This position involves having some d ...

  • Page Personnel HR

    Data Manager

    5 days ago

    Page Personnel HR London, United Kingdom

    To manage the schools MIS system and be the first point of contact for all data related matters. · **Client Details** · An excellent secondary school/ sixth form based in West London with excellent transport links · **Description** · The succesful school data manager would be exp ...

  • U.S. Bank National Association

    Data Management

    1 day ago

    U.S. Bank National Association London, United Kingdom

    A leader in the payments industry, Elavon provides end-to-end payment processing solutions and services to more than one million merchants around the world. If you want to make a difference in your life, your community and your world, join us at Elavon. We know our company is onl ...

  • Ribbons and Reeves Limited

    Data Manager

    5 days ago

    Ribbons and Reeves Limited London, United Kingdom Full time

    School Data Manager | Hammersmith · A brilliant school in Hammersmith is seeking a dynamic and driven individual to join their team as a Data Manager. · We are looking for a well-organised, flexible, and hardworking Data Manager to control and maintain the School's Data and Mana ...

  • Expedia Group

    Data Stewardship, Data Management, Data Governance

    51 minutes ago

    Expedia Group London, United Kingdom

    Position Overview: - Data Stewardship, Data Management, Data Governance · As a Data Stewardship leader, you will help coordinate and build a stewardship community, define success criteria and contribute to the data stewardship strategy. You will help identify and work closely wit ...

  • Ribbons and Reeves Limited

    Manager of Data and Examinations

    3 days ago

    Ribbons and Reeves Limited London, United Kingdom Full time

    Manager of Data and Examinations | Kensington · Manager of Data and Examinations Manager at a secondary school, £35-£40k+, Kensington · As the Manager of Data and Examinations, your role involves curating and analysing data from various schools. You'll oversee managing data stora ...

  • Intelligent People Ltd

    Data Product Manager

    2 days ago

    Intelligent People Ltd London, United Kingdom

    We are looking for a Data Product Manager / Technical Product Manager / Senior Product Manager needed by a large global B2C eCommerce business in the entertainment space. · The Data Product Manager / Technical Product Manager / Senior Product Manager will sit within the Data Plat ...

  • BCT Resourcing

    Data Quality Manager

    2 days ago

    BCT Resourcing London, United Kingdom

    **Data Quality Manager | Specialist Insurance Firm** · **London** · **£70,000 - £75,000 per annum** · My client is a Specialist Insurance Firm based in the City of London and they are looking to appoint a Data Quality Manager who can come in and take ownership of their Data frame ...

  • Harnham

    Data Quality Manager

    5 days ago

    Harnham London, United Kingdom

    **DATA QUALITY MANAGER** · **London - Hybrid** · **£60, ,000** · **THE COMPANY**: · A medical association is looking for a skilled Data Quality Manager as they embark on a digital transformation over the next 24 months. The role will work closely with the Data Governance Consulta ...

  • AEJ Consulting Ltd

    Data Insights Manager

    1 week ago

    AEJ Consulting Ltd London, United Kingdom

    **Overview** · Data Insights Manager - London, Milton Keynes, East Kilbride (Hybrid) · Our client is looking for someone to curate and maintain the IT Service Management Data Model and work with Product Teams and ITSM Capabilities to collate data from across site, ensuring data q ...

  • Prospect Us

    IT & Data Protection Manager

    5 days ago

    Prospect Us London, United Kingdom

    Prospectus is pleased to be working with a homelessness charity based in Newham, whose mission is to provide support to people who find themselves sleeping rough in East London by providing a safe and welcoming place to stay, and offering support throughthe provision of personali ...

  • Richmond Pharmacology

    Data Management Assistant

    54 minutes ago

    Richmond Pharmacology London, United Kingdom

    Richmond Pharmacology is a leading CRO specialising in early-phase clinical trials. We are looking for a Data Management Assistant to join the Data Sciences team. The role will focus on uploading and quality managing the delivery of data from specific ongoing clinical trials to t ...

  • Page Personnel HR

    Data and Cover Manager

    1 day ago

    Page Personnel HR London, United Kingdom

    Based in a leading London Secondary School, near excellent transport links - this school is looking for an experienced Data Manager to start immediately and deal with Data, Examinations and arranging cover for absent staff. · **Client Details** · A leading London Secondary School ...