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    Tradesmen - Leeds, United Kingdom - All In. Leeds.

    All In. Leeds.
    All In. Leeds. Leeds, United Kingdom

    1 week ago

    Default job background
    Description

    The individual selected will be responsible for over-seeing and owning the deployment of all programmatic campaigns working across a potential 18 different DSP's in collaboration with our agency partners at Cadreon.

    This is a fantastic opportunity for an individual to really step up and make programmatic their own, integrating with wider IPG Mediabrands colleagues and agencies, and learning about the role programmatic plays across wider digital marketing channels within Stickyeyes.

    Taking full ownership of campaign monitoring, analysis and optimisation
    – Lead the trafficking process of programmatic activity utilising Google Campaign Manager for ad serving, insights and analysis on performance levels
    – Help build awareness and knowledge of programmatic activity within the wider biddable media team
    – Establish strong relationships with wider client services Account Managers and other external stakeholders involved in your client accounts
    – Develop weekly, monthly and ad hoc client reports on performance and optimisation recommendations
    – Adhere to clients approval and inventory policies, and any other important media buying procedures or controls
    – Develop strong relationships with the wider Cadreon network in London and with 3rd party DSP / DMP providers
    – Keep up to date with the latest trends / and industry news in regards to programmatic / media buying activities
    Competency in the Microsoft Office package, primarily MS Excel and MS PowerPoint.
    – Ability to be able to understand and interpret data in order to solve complex problems
    – Have an aptitude for learning about integration of programmatic in wider digital marketing channels
    #
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