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    SEO Manager - Leeds, United Kingdom - Jaywing

    Jaywing
    Jaywing Leeds, United Kingdom

    3 weeks ago

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    Job Description

    SEO Manager - Job Description

    We're looking for people who relish the challenge that SEO presents, who aren't afraid of trying something new and different, and have a track record of inspiring everyone around them to be better. You'll be adept at all aspects of SEO strategy with a love for tech and be able to inspire confidence in the clients and team who work with you on a day-to-day basis.

    Jaywing is a people-first agency and the person we are looking for must have a passion for people, knowing how to adapt their approaches for different people and always approach every situation with empathy.

    Working as part of an integrated Organic media department, you'll be empowered to deliver clear strategies to drive real business growth for clients, collaborating with specialists across content and PR to support with on-site activity.

    You'll review each area of search engine performance through technical, content & amplification to consistently drive growth for our clients and the agency. You'll plan out quarterly and annual objectives for clients based on their business challenges, clearly communicating how they can achieve their objectives in line with budgets.

    As SEO Manager, you'll lead on client strategies supported by an analyst member of the team. Your line report will work with you across clients, while you support their training and development. You will also be involved in supporting sales opportunities for Organic Media clients, as well as working with multi-channel and data science teams to create full-service proposals.

    This role would suit someone with solid experience in a dynamic agency role with a strong background in technical SEO.

    Key Responsibilities:

    ● Build client SEO strategies, incorporating both on-site and earned media actions, with the ability to recommend alternative / additional channels where required

    ● Analyse and report on the impact of SEO strategies, including tying specific tactics back to performance changes, through monthly reports and strategy evolutions

    ● Present results to clients in monthly, all-agency, and board meetings, winning confidence and developing long term relationships

    ● Developing an in depth understanding of clients' businesses and place within the search landscape

    ● Integrate all client strategies across Organic Media to drive consistent strategic outcomes for all content, PR and SEO activity

    ● Manage budgets for clients and create monthly/quarterly activity plans, in addition to resource planning within your client teams

    ● Collaborate with the team to improve the Jaywing Organic Media offering including tools, product expansion and integration across digital channels

    Skills Required:

    ● In-depth knowledge of organic search - technical, optimisation, creative content, off-site and PR

    ● Strategic thinking at all times, building integration into all approaches and strategies

    ● Strong strategy & project management experience

    ● Experience in line management of junior team members, including PDP planning and execution

    ● Commercial awareness - budgeting, resource planning and financial reconciliation of clients

    ● Data gathering and analysis - pulling insight from data to power our recommendations

    ● A willingness to experiment, learn, refine, and adapt received wisdom to support the development of market leading processes and product

    ● Strong presentation skills - storytelling, insight vs. data, and presentation delivery

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