Content Copywriter - Cheadle, United Kingdom - Manchester Fertility

Manchester Fertility

Verified Company

Cheadle, United Kingdom

1 week ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Content Copywriter

The Exciting Role:

We want to grow our team with an exceptional content copywriter who will create engaging and persuasive written content that aligns with our brand voice and marketing objectives.

A confident writer and communicator, you will be responsible for developing compelling copy for a range of platforms and channels for a leading fertility clinic.

Key Responsibilities:

SEO Optimisation:
Incorporate relevant keywords and SEO best practices into content to improve search engine rankings and increase organic traffic. Stay updated on SEO trends and industry changes to ensure content is optimised for maximum visibility.

Market and Audience Research:

Conduct thorough research on target markets, audience demographics, and industry trends to create content that resonates with our target audience.

Use data insights to craft compelling messages that capture attention and drive conversions.

Proofreading and Editing:
Review and edit content for grammar, spelling, punctuation, style, and tone. Ensure accuracy and adherence to our brand guidelines.

Brand Voice Development:
Develop and maintain a consistent brand voice and tone across all communication channels. Ensure all copy reflects our brand values, messaging, and style guidelines.

Collaboration and Communication:
Work closely with internal departments to gather information and insights necessary for content creation. Liaise with external suppliers, including web developers, SEO specialists, and PR agencies.

Content Strategy:
Contribute to the development of content strategies and campaigns. Generate fresh ideas and innovative approaches to engage the target audience and enhance brand awareness.

Proven work experience as a copywriter, content writer in a similar role years)
Educated to degree level (ideally Marketing, Journalism or English degree)
Exceptional writing and editing skills with impeccable attention to detail
Ability to write persuasive and engaging copy while maintaining brand voice and tone
Proven SEO skills and experience in content management systems (CMS)
Experience in writing for B2C audiences (preferred but not essential)
Excellent verbal communication skills
Exceptional time management and organisational skills to ensure deadlines are met
Ability to understand target audience preferences and market trends
Strong collaboration and communication skills and ability to work with different teams
Portfolio of previous writing samples demonstrating versatility and creativity
Good all round digital marketing skills and knowledge

Job Details:

Hours: 37.5 hours per week

Salary:
£30 - 35k depending on experience

Contract Type:
Full time permanent

Location:
Cheadle SK8 3SB

Salary:
£30,000.00-£35,000.00 per year

Benefits: