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    Demand Generation Manager - London, United Kingdom - ISL Talent

    ISL Talent
    ISL Talent London, United Kingdom

    6 days ago

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    Description

    Job Description

    Demand Generation Marketing Manager - SaaS Startup

    London Office - 3 days a week

    Leading on campaigns, growing the team, marketing strategy and executing activity.

    £50,000-£60,000

    As the Demand Generation Marketing Manager, you will play a pivotal role in driving the growth and success of our company through strategic demand generation initiatives. You will be responsible for developing and executing multi-channel marketing campaigns that generate high-quality leads, increase brand awareness, and drive revenue growth.

    The ideal candidate is a strategic thinker with a proven track record of success in demand generation, strong analytical skills, and a passion for driving measurable results.

    Key Responsibilities:

    • Develop and execute comprehensive demand generation strategies to drive qualified leads and pipeline growth.
    • Create and manage multi-channel marketing campaigns, including email marketing, content marketing, webinars, social media, and digital advertising.
    • Collaborate with cross-functional teams to develop compelling messaging and content that resonates with target audiences.
    • Utilise marketing automation platforms to optimise lead nurturing workflows, lead scoring models, and segmentation strategies.
    • Analyse campaign performance and marketing metrics to track ROI, identify trends, and optimize campaign effectiveness.
    • Stay informed about industry trends, best practices, and emerging technologies to continuously improve demand generation efforts.

    A key legacy of this role is developing and executing demand generation strategies to support the sales team. However, we want someone to come in and guide us with hosting events/webinars, being savvy with our social media, create engaging collateral and grow the marketing function.

    What experience are we looking for?

    • Proven experience with demand generation.
    • Experience with webinar management and lead scoring/nurturing processes is a plus.
    • Strong understanding of marketing automation tools and CRM systems.
    • Excellent analytical skills and the ability to interpret data to make informed decisions.
    • Exceptional communication and collaboration skills.

    You will have the opportunity to make a significant impact and contribute to the success of a growing company and carve something special. Please click apply if you're interested

    #J-18808-Ljbffr
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