Aav Din

10 months ago ·

Post by Aav
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Music Merchandise

Music Merchandise

iin HE wT BUT HOW DOES IT \IOR
At their best, these items can be artistic statements in their own (1&8 This article is part of Water & Music founder Cherie Hu's guest-edited month of June, featuring specially curated content exploring new possibilities in music and tech. The great promise of the digital music revolution was that it would democratise music for both artists and fans. But while fans have ELE CIEE EEO ROCCE ORO TE CE Ce 1] artists. It has simply never been harder to make it as a musician: dwindling streaming income has turned the music industry into an oligarchy, with only 0.4 percent of artists on streaming services actually able to make a sustainable living from their streaming income.
One of the most innovative merch examples of recent years comes from the late producer SOPHIE. To celebrate the release of her first compilation, PRODUCT, she created a mysterious silicone item which looked a lot like a sex toy—but which, according to several Reddit testimonials, did not function as one. It cost 100 USD and sold out instantly. In the intervening years, the object has achieved cult status, acting as a physical representation of the anxieties around sexuality, consumerism and unreality that proliferate SOPHIE's work.
#Reddit #Music #SOPHIE #Water #Music Merchandise
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