David Amerland

1 year ago ·

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How To Predict The Behavior Of Your Customers

How To Predict The Behavior Of Your Customers

If we could accurately predict consumer purchase behavior then for a business to succeed we’d just have to solve the drivers of that behavior in terms of the timing and nature of the business in question. A lettuce growing company, for instance, trading in a highly time-sensitive, fragile product, would love to know the exact peaks of lettuce demand. It would then ensure that it has sufficient supply delivered to meet them, reducing expensive wastage, avoiding transit time lags that hurt its product and by increasing sales at peak demand, it would achieve an increase in profits. Dive in to find out the rest.

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