The Science Of Better Decision-Making
If I throw a punch at you, your brain responds by presenting you with three choices: duck, block or run away. While seemingly all of these are of equal value when it comes to solving the problem of “how should I deal with an incoming punch”, in reality they are not. Find out why.
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Is Your Life Truly Your Own?
David Amerland · You're not alone in feeling the need for change. Across the world there is a quiet rebellion taking place that is changing everything. Dive in to see exactly why and how. · #intentional #intentionality #intentionalliving #change
Why Do We Give Up?
David Amerland · Much of the neuroscience of decision-making and social psychology on behavioral choice selection revolves around the actions we choose to take when we are faced with unexpected situations that are critical. Some of the most spectacular, of course, are life-threatening. Dive in.
How To Predict The Behavior Of Your Customers
David Amerland · If we could accurately predict consumer purchase behavior then for a business to succeed we’d just have to solve the drivers of that behavior in terms of the timing and nature of the business in question. A lettuce growing company, for instance, trading in a highly time-sensitive ...
Articles from David Amerland
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Boar and Bear Hunt, one of the Devonshire Hunting Tapestries, - public domainNarrative is what the b ...
The sense of who we are is created in part out of our own belief structure. Our values, dreams, aspi ...
It’s interesting to think that a book is a sufficient representation of a cultural ethos that it can ...
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