- Develop and implement a yearly PR strategy aligned with the overarching marketing plan
- Execute proactive and strategic press initiatives, handle press releases, media alerts, and organize media interviews. Explore creative partnership opportunities
- Create tailored PR plans for each site, campaign, and activation
- Build and nurture relationships with press, influencers, agents, and PR contacts
- Manage influencer marketing strategies
- Supervise PR agencies in London and regionally, monitor KPIs, and identify growth prospects
- Produce impactful press coverage to raise brand awareness
- Monitor media trends and coverage, maintain brand consistency across touchpoints
- Identify PR opportunities at both brand and local levels
- Collaborate on engaging marketing activities to achieve key KPIs
- Participate in media events when necessary
- Hold 5-6 years of PR industry experience
- Currently be a Press Manager or seasoned Communications Manager in restaurant, leisure, press agency, or hospitality sectors
- Possess deep knowledge of the food and beverage industry
- Display passion for UK's food and beverage landscape
- Be skilled in copywriting and crafting press releases
- Have managed PR agencies previously
- Demonstrate team management experience
- Show flexibility, organization, and adaptability
- Excel in multitasking and prioritizing tasks
- Showcase creativity and be a team player
- Note: This is a full-time role based in our Support Office
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PR Manager - London, United Kingdom - The Ivy Collection - Support Office
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Description
An amazing opportunity has emerged for a seasoned Public Relations Manager to join the Marketing Department at The Ivy Collection.
The Ivy Collection debuted its first restaurant in late 2014, now boasting a portfolio of more than 51 locations including Ivy West Street, The Club, Ivy Chelsea Garden, Ivy Spinningfields in Manchester, and Ivy Buchanan Street in Glasgow. The restaurants are scattered throughout London, the UK, and even globally in Dublin.
The PR Manager role will cover all Ivy Collection sites, in addition to West Street and The Club, reporting to the Marketing Director. The primary aim is to safeguard and enhance the brand image. Responsibilities include strategically positioning the brands to boost sales through targeted media narratives, calls to action, and maintaining relevance with customers.
Key responsibilities of the PR Manager:
The ideal PR Manager will:
If you aspire to be part of a vibrant, dynamic, and expanding restaurant group offering room for growth and career advancement, this opportunity is for you.