Social Media Executive - London, United Kingdom - Peabody

Peabody
Peabody
Verified Company
London, United Kingdom

1 week ago

Tom O´Connor

Posted by:

Tom O´Connor

beBee Recruiter


Description

Peabodyhas an exciting opportunity for a
Social Media Executive on a
full time,
permanent
based at our office in London.
In return, you will receive a competitive salary of up to £30,000 per annum.**About the
Social Media Executive role:As our
Social Media Executive, you will leading on implementing and optimising our social media strategies across our owned channels to achieve agreed objectives and targets, including channel growth, audience engagement and social referrals.


What we're looking for in our Social Media Executive:

  • Proven experience in working with and managing social media management platforms
  • Min 2 years working within a Digital Marketing Team
  • Clear, accurate writing skills with the ability to produce fluent and persuasive copy and content for a wide variety of audiences
  • Degree level educated with a Marketing/Digital qualification (desirable)

What you can expect to be doing as our Social Media Executive:

  • Leading on the creation of high quality, original and inspiring social media content including stories/reels/posts related to scheme marketing (i.e. show home interior and local area videos) as well as evergreen and topical content
  • Managing all social media accounts for Peabody New Homes including Instagram, Facebook, Twitter, YouTube & LinkedIn
  • Managing all social media management platforms (such as Hootsuite) including set up/monitoring/licensing and external partner management
  • Conducting in-depth research and competitor analysis using social listening and analytics tools to inform our strategy and create engaging and relevant content
  • Identifying social media trends and developing timely, unique content to leverage opportunities; continuously develop knowledge through research on social media best practice
  • Analysing social media campaigns with appropriate tracking systems to gather visitor data; report on weekly/monthly stats to Digital Channels Manager and recommendations to optimise performance; demonstrate a measurable ROI from all social activities
  • Ensuring a consistent method for internal visibility of scheduled social content; seek input from internal teams for amends to be made in a timely fashion
  • Leading on evolving the Peabody channel mix, reviewing potential new channels including but not limited to Pinterest, TikTok and other emerging social media channels
  • Managing all review websites with a focus on developing and growing a positive Trustpilot review page and leveraging marketing opportunities associated with this channel
  • Developing engaging, creative and innovative content for regularly scheduled posts to engage, educate and inspire audiences and promote brand focused messaging
  • Co-ordinating social media messaging with wider marketing team(s) to ensure consistency in messaging; actively seek and welcome new ideas from across the team
  • Managing our social communities to drive engagement, build brand advocacy and industry-leading tone of voice
  • Collaborating with other teams to align social media timelines with new development/product releases, campaigns or other brand building activity
  • Creating contacts with social media influencers and promoting Peabody channels for community engagement
If you feel you have the skills and experience to become our
Social Media Executive please click 'apply' now


  • At Peabody, where possible, we provide flexible working opportunities from day one to our employees, as we recognise the importance of a good worklife balance; and to improve our productivity and performance, we embrace agile working, which means if you are in a desk based role, that will be a hybrid of office and home working. If your role is in a client facing environment, appropriate base location will apply._

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