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    Paid Search Account Executive - London, United Kingdom - GroupM

    GroupM
    GroupM London, United Kingdom

    3 weeks ago

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    Description

    Description

    Position at GroupM Nexus

    WAVEMAKER WORLDWIDE

    ABOUT WAVEMAKER

    We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fueled by the world's most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.

    Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it's not easy, but if it's in you, we will get it out of you.

    Our 7,600 people across 90 markets provoke growth for some of the world's leading brands and businesses.Our attitude of Positive Provocation is enabled by:

  • deep knowledgewe have of our clients' business
  • confidence to challengewhat's gone before
  • the supportto go further than we thought possible

    • We are a part of GroupM, WPP's global media investment management company. Discover more on , and

    Paid Search Executive

    Wavemaker Worldwide - Activation

    Reporting to: Paid Search Manager

    The Role:

    We have an exciting new opportunity to work on a couple of our global clients. The role involves working collaboratively with the Account Directors,Managers and Executives across the paid searchteams, as well as several other internal stakeholders.The successful candidate will support in the delivery of planning, buying, optimisation and reporting across paid search platforms.

    Responsibilities:

  • Become confident in how to set up paid search campaigns, including structure, ad formats, and the ability to perform keyword research.
  • Understand what the client's key performance indicators (KPIs) are and how tomonitor theseon a daily basis through budget checks.
  • Identify the optimisation levers available to improve performance and deliver against set targets.
  • Campaign set-up and implementation, minimising errors and ensuring consistent and accurate adherence to Wavemaker's processes and best practices.
  • Assistthe delivery of client reporting, ensuring timely, insightful, performance focused analysis and actionable insights.
  • Direct client exposure with regular contact via weekly status and reporting calls.
  • Identify client challenges and provide prompt feedback to the line manager to develop new approaches to continually improve campaign performance.
  • Assist the Account Directors and Managers on responses to briefs using a wide range of tools and platforms.
  • Responsible for the monthly finance processeswhich involvescorrectly booking and reconciling budgets through the relevant financial process in line with agreed deadlines.
  • Working with media owners such as Google, Bing to receive support with running paid search campaigns.

    • About you:

    We are looking for candidates who are self-starters, want to succeed, and have a desire to push the boundaries. Passionate about digital marketing. Successful candidates will have an analytical mindset, focused on automation, testing and problem solving.

    We're looking for someone:

  • Well-organized and able to multi-task.
  • Proficient in Excel, Power Point and able to pick up new programs easily.
  • Highly numerate and detailoriented.
  • Hands-on paid search experience with Google Ads, Bing and SA360 preferred.
  • Experience in digital media, ideally from an agency side background preferred.
  • Professional digital media/advertising qualifications will be of an advantage.
  • Any digital media experience e.g. freelance, personal projects etc. will also be of interest.
  • All academic backgrounds will be considered.
  • A pro-active attitude to learn new things and be positive about taking on new challenges.

    • #LI-GL1

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