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    Market Researcher-temp - London, United Kingdom - VMA GROUP

    VMA GROUP
    VMA GROUP London, United Kingdom

    3 weeks ago

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    Description
    Marketing Campaign Analyst

    The role sits within in our client's EMEA central marketing team focusing on EMEA-wide institutional client campaigns across EMEA.

    As a central function the team is responsible for creating data driven marketing campaigns aligned to the business priorities.


    Campaign Creation:

    Support the end-to-end process of developing and executing marketing campaigns, including the creation of all associated assets such as digital content, visuals, and multimedia components.


    Agency Collaboration:

    Work closely with external agencies to ensure the seamless execution of campaigns, leveraging their expertise for creative development and strategic planning.


    Regulatory Compliance:
    Ensuring all marketing activities comply with industry regulations and standards.

    Data-Driven Growth:

    Embrace a growth mindset by leveraging data insights for continuous testing and optimization of campaigns, aiming to surpass benchmarks and elevate marketing effectiveness.

    Measuring campaign performance and content effectiveness to drive engagement and enhance future campaigns, delivering insights to sales and marketing partners.

    Build and maintain strong working relationships with the local market country marketing managers (CMMs) and ensure central marketing initiatives are aligned with local objectives and emerging opportunities.

    Collaborate closely with the campaign and product marketing teams within the EMEA central marketing unit.

    Proficiency with marketing automation platforms (e.g., Demonstrable B2B marketing experience.
    Strong skills in crafting marketing materials with impeccable written English.
    Experience in scaling campaigns across diverse languages and regions is preferred.
    Knowledge of the investment/financial sector is beneficial.

    capable of advancing key initiatives and managing multiple projects concurrently.
    Creative and proactive in generating new ideas, with a self-driven work ethic.
    VMA GROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, marketing, digital and change communities.

    Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, brand, digital marketing and agency services.

    Our thought leadership and benchmarking studies have become go-to resources for the communications, marketing, digital and change industries, supporting planning and decision-making for organisations of all shapes and sizes.

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