- Create accurate, informative, and engaging content that follows SEO best practices.
- Work closely with the Product & Proposition teams on roadmap, planning and content management.
- Write high-quality, informative articles, guides, and blog posts centred around Stocks & Shares ISAs, SIPPs, and Trading Accounts catering to both beginners and experienced investors.
- Create evergreen content that remains relevant and valuable over time, establishing interactive investor as a trusted source of information.
- Review, edit and improve existing digital content to improve authority and quality.
- Develop educational resources that help readers understand complex financial concepts and make informed investment decisions.
- Craft content that engages the target audience, encourages interaction, and addresses their questions and concerns.
- Creating copy for creative digital PR campaign landing pages
- Collaborate with the marketing team to promote content through various channels, including social media and email marketing.
- Monitor the performance of content using analytics tools and adjust strategies based on data-driven insights.
- Upload and format content in the CMS and make edits to content within the CMS.
- Understanding of SEO principles and best practices.
- Exceptional writing and editing skills, with the ability to simplify complex financial concepts.
- Knowledge of investment products, financial markets, and the regulatory environment.
- Familiarity with content management systems (CMS) and basic HTML preferred
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Copywriter/Writer - Manchester, United Kingdom - Interactive Investor Plc
Description
interactive investor is an award-winning investment platform that puts its customers in control of their financial future.We've been helping investors for over 25 years.
We're now the UK's number one flat-fee investment platform, with assets under administration approaching £55 billion and over 400,000 customers.
For a simple, flat monthly fee we provide a secure home for your pensions, ISAs, and investments.We also bring impartial, expert content from our award-winning financial journalists, highly engaged community of investors, and daily newsletters and insights.
Reporting to the SEO Manager, the SEO Content Writer plays a vital role in the Digital Product Growth team at interactive investor.
This role is dedicated to creating educational and evergreen SEO content with a focus on Individual Savings Accounts (ISAs), Trading Accounts and SIPP.
The primary objective is to drive organic search volumes up by providing valuable, optimized content that educates and engages our target audience in the financial and investment domain.
The SEO Content Writer is instrumental in enhancing interactive investor's online presence, providing valuable information to investors, and increasing organic search traffic.
By creating quality informational content, this role contributes significantly to the company's digital growth and positioning as a trusted financial resource.
Collaborate with the SEO Manager and SEO Content Analyst to develop content that aligns with our organic growth goals and contribute to increased search visibility.
