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    PPC Manager - London, United Kingdom - Love Holidays

    Love Holidays
    Love Holidays London, United Kingdom

    2 weeks ago

    Default job background
    Full time
    Description
    Job Description

    Why loveholidays?

    Why loveholidays? At loveholidays, we're on a mission to open the world to everyone, giving our customers' unlimited choice, unmatched ease and unmissable value for their next getaway. Our team is the driving force behind our role as our customers' personal holiday expert -The smart way to get away.

    The impact you'll have

    Reporting to the Head of PPC, the PPC Manager will lead the PPC strategy for our new markets. This role is pivotal in establishing loveholidays as a global brand, driving customer engagement and revenue growth through tailored and localised paid search strategies.

    Your day-to-day:

    • Oversee and manage international PPC campaigns across various search engines and marketplaces

    • Develop effective PPC strategies to optimise ROI, drive traffic, and increase customer acquisition

    • Monitor and analyse performance metrics to forecast trends and plan PPC budgets

    • Work closely with marketing and wider functions to align PPC campaigns with ongoing promotions, launches and the strategic growth direction

    • Stay updated with PPC and SEM trends and industry standards to keep loveholidays at the forefront of developments

    • Drive significant growth in market share and brand recognition through effective management of PPC campaigns and upper-funnel activity

    Your skillset:

    • Expert, hands-on knowledge using PPC technologies and tools - most notably Google Ads and Microsoft Advertising

    • Deep understanding of the customer journey, and ability to use this knowledge to optimise campaigns

    • Strong skills in keyword research, segmentation and bidding strategies

    • Proven track record of effectively managing multi-market, large advertising budgets

    • Experience with A/B testing to optimise campaign performance

    • Excellent communication and presentation skills to effectively report campaign results to team and stakeholders

    Not necessary but would be desirable to have:

    • Familiarity with SQL for data analysis and insights

    • Knowledge and understanding of the travel sector, including customer behaviour and seasonal trends

    • Expertise in German language would be a plus

    Perks of joining us:

    Other than an amazing environment for you to grow, have impact and show the world your incredible skills, we offer the following benefits:

    • Company pension contributions at 5%
    • Individualised training budget for you to learn on the job and level yourself up
    • Discounted holidays for you, your family and friends
    • 25 days of holidays per annum (plus 8 public holidays) increases by 1 day for every second year of service, up to a maximum 30 days per annum
    • Enhanced maternity/paternity leave
    • Cycle to work scheme, season ticket loan and eye care vouchers

    At loveholidays, we focus on developing an inclusive culture and environment that encourages personal growth and collective success. Each individual offers unique perspectives and ideas that increase the diversity and effectiveness of our teams. And we value the insight and potential you could bring on our continued journey.

    The interview journey:

    1. Talent Acquisition Partner screening - 30 mins
    2. 1st stage with Hiring Manager - 45 mins
    3. Final stage with key stakeholder/s including a task to present, in office - 1 hour
    Array
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