- Implement Criteo's global external communications plan in the UK with an external PR agency in order to reinforce Criteo's market-leading position in Commerce Media
- Develop compelling communication campaigns and thought leadership content, supporting Criteo's corporate positioning, new products launches, tech and AI innovation, data insights and more
- Build and maintain relationships with external stakeholders, including top-tier reporters, editors, journalists
- Collaborate with cross-functional teams to plan and execute impactful cross-channel awareness campaigns that further position Criteo as a leader in Commerce Media in the UK
- Write and edit messaging documents and press releases as well as briefing sheets, bylined articles and statements for local and regional spokespeople
- Monitor industry news and market trends to ideate creative communications initiatives that support the company narrative and business needs
- Work closely with senior stakeholders in the market, providing them communications materials and support that help them achieve their business goals
- Work closely with the broader global external communications team to ensure consistency of our corporate messaging and alignment to business objectives
- A motivated PR associate with familiarity of digital advertising technology and / or digital commerce
- At least 5 years of B2B PR / external communications experience
- Degree in Communications, PR, Journalism or a related field and / or related work experience, preferably in a PR agency
- Strong written and verbal communication skills, including a high proficiency in English for all communications
- Adaptable to write in Criteo's brand voice across varying topics in advertising, technology, leadership, and more
- Ability to work well independently and collaboratively with cross-functional teams.
- Ability to manage multiple projects simultaneously and thrive in a fast-paced environment
- Ability to transfer technical concepts into creative and easy-to-understand PR initiatives
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PR Communications Manager - London, United Kingdom - Criteo
Description
What You'll Do:
Commerce media advertising is evolving and at Criteo, the Marketing and Communications team is at the forefront of this exciting space. As PR Manager UK, you'll play a pivotal role in enhancing public awareness of Criteo's leading position in Commerce Media and in further scaling our PR program externally and internally in the UK. The ideal candidate will have a highly collaborative and creative mindset, good relationships with journalists of advertising, technology, and business media in the UK as well as excellent content writing skills. This individual will be responsible for all local PR initiatives from ideation, planning, content production over stakeholder management and execution to success measurement and reporting.
What you'll do:
Who You Are: