- Make changes in campaigns based on advice from mentor on pacing, optimization, and campaign development as needed
- Optimizing, and maintaining media campaigns for clients
- Understanding client goals and how to maximize those measures of success through tactical strategies and technologies
- Analyzing & reporting data on a weekly/bi-weekly/monthly & ad-hoc basis.
- Implement best practices to boost overall campaign KPIs.
- Keeping abreast of industry news and supporting the development of POVs to communicate relevant updates to client
- Execute testing across campaign variables that create client-specific insight and feed future successions of testing
- Proactive optimization efforts and identifying testing opportunities
- Assist manager with compiling overall FLOW plan
- Maintaining and optimizing client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis
- Campaign & budget management including optimizations
- Set-up campaigns, including coordination of assets between creative agencies, client teams, and other partners
- Strong Microsoft Excel (Pivot tables, advanced formulas, formatting) and PowerPoint experience.
- Analytical mindset and a natural affinity and competence for handling figures and data.
- Proven performance and digital media experience, incl. campaign execution and reporting.
- Ability to drive projects from conception to completion.
- Experience in a global role and market coordination.
- Programmatic, trafficking and DCO experience preferable.
- Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year
- Free breakfast and free lunch
- Early finish Fridays
- Core Hours (Mon-Thurs, flexible start/finish times)
- Retail discounts
- Electric vehicle salary sacrifice car scheme
- Wellbeing programme, including Headspace & flu jabs
- Interest free season ticket loan
- Paid time off for Volunteering
- Group Income Protection
- Life Assurance
- Private Medical Insurance or Health Cash Plan (dependent on level)
- Group Personal Pension Plan with matched contributions from 3-6%
- Generous Parental Leave & Pay
- Independent mortgage advice
- Financial education
- Employee Assistance Programme
- Free eye tests
- Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more
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Performance Planning - London, United Kingdom - Mediabrands
Description
About Us
KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at
Position Summary:
You will be working with multiple members of the team, helping to deliver best-in-class performance results for our clients, across a multitude of channels and partners so flexibility in thinking and coordination of deadlines is key for the role.
Full training of channels and tools will be provided, we are more interested in a can-do attitude than having all the skills, also we are looking for proactive and opinionated people to join our team who are somewhat independent.
Key Responsibilities:
Desired Skills & Responsibilities:
Employee Transparency
At Mediabrands and Kinesso, we celebrate difference and believe this makes us stronger. Mediabrands and Kinesso are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.
Please reach out to our Talent Inclusion Specialist Jess at if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.
The Perks
We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits: