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Senior Strategist Strategy · The Distillery · Hybrid Remote - United Kingdom - Armadillo
Description
The Senior Strategist role is new to our Strategy team to facilitate the growth of our team.
We usually respond within two weeks
At Armadillo, we work with some of the world's biggest brands, including Disney, McDonald's, Nationwide, P&O Cruises and Cunard Cruises, to produce beautifully creative and effective CRM campaigns.
We believe in the long-term success that comes from always putting the best interests of our clients and the well-being and progression of our staff at the heart of everything we do. We are ambitious and free-thinking, yet at the same time pragmatic and straightforward.
We have ambitious plans to grow the agency. Our aim is to become the UK's most recommended CRM agency: the one everyone wants to work with or for.
We are now looking for a Senior Strategist to come and join our team here at Armadillo.
So, think you can help us?
The Senior Strategist will provide support into the development and ongoing orchestration of CRM strategy for clients, delivering against their KPIs and generating measurable ROI for strategic plans and developing a strategic response to client briefs with support from the wider Strategy team.
Senior Strategist Responsibilities
Deliver and orchestrate CRM strategy for clients with a focus on how to leverage data to measure and generate ROI, and deliver against their KPIs
Demonstrate understanding of the client's strategic goals and deliver comms plans across complex or major projects, ensuring they are optimised against client strategies, with a focus on how to leverage data and technology to deliver more effective customer journeys
Write or provide input into briefs, whether for creative or analysis - producing and presenting briefing documents to the highest standard with clear strategic approach, inspiring creatives and guiding analysts
Demonstrate clear, practical knowledge of analytical approaches and methodologies with the ability to translate the complex into simplified explanations
Create compelling strategic narratives with support from the wider Strategy team, displaying creativity and using data and insight at the core of the strategy. Craft these stories in tools such as Powerpoint to deliver simple but compelling and visually appealing decks for senior clients
Input and support the development and ongoing optimisation of annual strategies/ plans to deliver against client KPIs showing how CRM is activating against brand and wider marketing strategy
Maintain excellent, collaborative working relationships with agency stakeholders at all levels - provide input and support for team members in other disciplines to help them meet project goals and deliverables
Own and maintain excellent client-agency relationships with stakeholders up to Manager level; evidenced by regular engagement and positive client feedback
Support and input into conversations with an all agency team of individuals from ATL, media, PR, in-store and sales promotion agencies
Demonstrate strong presentation skills, with the ability to engage well with Manager level client contacts with presentations that tell a story using strategy, data and insight
Support and input into the creation of discipline knowledge to be shared through the agency via sharing of key principles, industry updates, case studies and education sessions
Senior Strategist Requirements
Demonstrate a good knowledge of CRM principles, channels and case studies/ award wins and continue to maintain and grow this knowledge
Demonstrate excellent knowledge of using data driven insight and behavioural economics on customer behaviours to enable development of strategies
Demonstrate a working understanding of Brand & Performance Marketing theories and data driven CRM's role there within
Be ambitious within your role - recognise, communicate and act on opportunities to benefit Armadillo, our colleagues, clients and our partners.
Ability to create compelling narratives utilising data and insights
Excellent understanding of Microsoft programs (Word, PPT & Excel) as well as the Google Drive equivalents and be able to use them proficiently
Hybrid environment – 2 days in our central Bristol office / 3 days optional
25 days' annual leave plus a day off on your birthday, increasing by 1 day per annum at each year anniversary up to 30 days, plus bank holidays
Summer and Christmas hours – finish 2.5 hours early one Friday per month in June, July, August and December
Contributory company pension 4% employee, 3% employer of total pay through salary sacrifice, escalating 1% each year following your 2nd anniversary at Armadillo, up to 8% employer contribution
Relocation package
Vitality health insurance
Lots of social events, including Summer and Christmas parties
Cycle to work scheme
Employee Assistance Programme offered by Assured Health
IPA Membership
Equal opportunities
Armadillo is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability or age.
We're an independent CRM agency that combines data, insight, and strategy with talent, personality, and craft to deliver fantastic results for global brands.
We're empowered by our freedom to flex for our clients.
We're proud of how every individual has a part to play.
We're passionate about turning problems into solutions.
We are Armadillo.
Strategy · The Distillery · Hybrid Remote
Senior Strategist The Senior Strategist role is new to our Strategy team to facilitate the growth of our team.
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