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    Marketing Product Manager - London, United Kingdom - Liberis Inc.

    Liberis Inc.
    Liberis Inc. London, United Kingdom

    3 weeks ago

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    Description

    Job Title:
    Product Marketing Manager

    Reporting to:
    Head of Product Marketing

    We've been on a mission to provide small and medium businesses (SMEs) with accessible and responsive finance since 2007.

    SMEs account for most businesses worldwide and are critical contributors to job creation and global economic development. They represent about 90% of businesses and more than 50% of employment worldwide.

    Despite this, more than three quarters (77%) of SME businesses last year were unable to secure the traditional bank financing they desperately needed to grow and thrive.

    To best help small businesses, Liberis has built the leading global embedded finance platform.

    Through this, Liberis provides partners with the technology and financial solutions necessary to offer personalised and accessible funding to their small business customers.

    We are making a genuine difference to your local pub, hairdresser and online retailer

    We are in a very exciting period of growth, in the UK and internationally, with teams based in London, Nottingham, Stockholm, Atlanta, Munich and remotely.

    We are looking for talented and ambitious individuals to help us reshape business finance. We are looking for a driven Product Marketing Manager to join our team.

    There is a lot of scope for you to help shape the role focusing on a variety of disciplines within Product Marketing.

    You will be responsible for developing and executing marketing strategies to drive awareness, demand, and adoption of our products


    Value Proposition Development:
    Collaborate with product management and other stakeholders to develop compelling value propositions for our products


    Market Intelligence:

    Cross-Functional Collaboration:

    Work closely with cross-functional teams including product management, marketing, sales, and customer success to ensure alignment and cohesion in product messaging and positioning.

    # Campaign Development:
    Collaborate with the marketing team to develop and execute marketing campaigns targeted at enterprise customers. Provide input on messaging, content, and channels to effectively reach and engage the target audience.

    You have strong experience with quantitative analysis and are adept at drawing insights from data.

    You're proficient in market research, both qualitative and quantitative, and have demonstrated your ability to shape business and product strategy based on this research.

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