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    Brand Manager - birmingham, United Kingdom - Gleeson Recruitment Group

    Gleeson Recruitment Group background
    Description

    Gleeson Recruitment Group are pleased to be exclusively working with a leading Health and Wellbeing Ecommerce business, born and bred in the West Midlands to recruit for a Brand Manager on a permanent basis.

    This business a lot to shout about from its innovative products, talented team, loyal customers, bold branding and a great success story. All this has led them to be one of the fastest growing businesses in the UK and they are growing from strength to strength – this is not a business to pass up on

    We are looking for a talented and driven Brand Manager to join the team and continue the success

    Job title: Brand Manager

    Location: Birmingham City Centre

    Salary: £35,000-£45,000

    Start date: May 2024 – July 2024

    Contract: Full-time, permanent

    Hybrid: 2 days per week office-based

    The role:

    In this role you will develop and implement an overall brand strategy to deliver a category-leading brand.

    Your work will ensure the brand is a market leader and increases brand awareness through day to day brand initiatives. You will work cross-functionally to drive demand and loyalty.

    We are looking for a strategic thinker who is able to look at the wider picture in detail and this is a critical role to the business.

    Key Requirements:

    • Collaborate with the Head of Brand to execute brand strategy, and yearly and seasonal marketing plans and schedules, ensuring alignment with brand and company objectives.
    • Engage with external agencies and internal stakeholders across all platforms, maintain website content, and enhance site performance for improved search rankings.
    • Create effective digital campaigns in partnership with the internal creative team, to support on creative briefs and writing brand messaging.
    • Liaise closely with the Insights team to drive decision-making based on insights for brand tactics and long-term strategic initiatives.
    • Focus on driving revenue through all available channels while fostering brand growth.
    • Maintain and oversee budgets.
    • Provide reporting and updates to stakeholders on brand metrics, performance, and project timelines.
    • Develop comprehensive briefs for both internal and external agencies.

    Candidate Criteria:

    • Experience working across various disciplines, functions, and channels.
    • Experience with multiple product SKUs.
    • Creative flair
    • Strong copywriting skills.
    • Ability to work to tight deadlines across multiple projects
    • Ability to communicate effectively across different levels and disciplines.
    • Experience in managing agencies or third-party vendors.
    • Track record of delivering on brand objectives.
    • Excellent communication and project management abilities.
    • Proven experience and success in brand management.
    • Self-starter and self-motivated.

    Please apply for more information



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