- Creation, management, and optimisation of long and short form written content. Written content is a core component of our sales marketing materials, and this role is vital to helping drive engagement through compelling copy.
- Client account engagement through email marketing and automated journeys e.g. newsletters, event invitations and announcements.
- Organising advertising and communication campaigns through social media, advertising and PR agency management.
- Developing and executing social media strategy and campaigns aligned with business objectives and target audiences. Keeping up to date with industry trends and best practices.
- Data analytics reporting and dashboard maintenance. Utilising data, competitor analysis and engagement to drive decision making.
- Maintaining and developing the website to reflect the wider business strategy and utilising SEO to drive/monitor engagement.
- Academic Background: A 2:1 undergraduate degree is a requirement; however, we are open to the subject matter. CIM qualifications are desirable, but not essential.
- Work Experience: Two plus years in a B2B account-based marketing role with a copywriting focus. Previous experience with content creation and analytical reporting, advising on strategic direction is essential.
- Commercial: Working collaboratively with both internal and external stakeholders with a keen focus on delivery. Working knowledge of the marketplace Grayce operates in and our key target audiences.
- Technical: CRM experience is an advantage. Knowledge of Salesforce and its applications, such as Marketing Cloud Account Engagement (Pardot).
- Competitive salary £35, ,000 DOE
- 25 days of annual leave increasing with every year of service, capped at 30 days
- Hybrid working model: 2-3 office days per week with remote work flexibility.
- Personalised Learning and Development budget for professional growth.
- Flexible benefits tailored to your individual needs.
- Supportive and collaborative work environment that values your aspirations.
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Digital and Content Manager - Manchester, United Kingdom - Grayce
Description
Job Title: Digital and Content Manager
Reporting into: Head of Marketing
Location: Manchester
Package: £35-£40K DOE
Change and transformation for the world's most ambitious organisations.
Grayce partners with some of the world's most ambitious organisations to help deliver change and transformation.
With over a decade's experience developing and deploying high-performing talent, Grayce delivers a low-risk and scalable solution and enables long-term capability build. Our Accelerated Development Programme has enabled thousands of talented individuals to launch successful careers.
As Digital and Content Manager, you will play a crucial role in developing our brand presence, including digital strategy and campaigns, putting Grayce in front of our key client demographic. Reporting into the Head of Marketing, you have an opportunity to broaden your scope and make real impact in a dynamic forward-thinking business.
Why Grayce?
Opportunity: Grayce is incredibly proud to be named in the Financial Times Fastest Growing Companies in Europe in 2022, 2023 & 2024.
Impact: Driving strategic growth through creating, managing and optimising Grayce's customer journey and digital strategy.
Collaboration: You will work closely with the rest of the marketing team and collaborate extensively with the Sales, Finance, Delivery, Talent and Transformation teams.
Responsibilities:
Content
Digital Strategy
Essential qualifications, skills and experience
Salary and Benefits:
Join us today on our mission to shape the leaders of tomorrow.
Grayce: Igniting Careers, Transforming Futures
Grayce is not on the UK Border Agency's Sponsor Register and is unable to sponsor work visas for international applicants.