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- Audience segmentation and targeting, utilising customer demographics and behaviour to craft content that speaks directly to the recipient's interests.
- Strategic thinking with a flair for A/B testing, capable of refining campaign elements to maximise performance.
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- Monitoring of campaign performance, analysis of results, and provision of insights for continuous improvement.
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- Proficiency in email marketing platforms such as Mailchimp, HubSpot, or Bloomreach.
- A solid understanding of HTML for email coding is advantageous, along with the ability to interpret data and utilise marketing automation tools.
- Previous experience supporting international markets, and ensuring compliance with all relevant laws and regulations.
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Digital Marketing Executive - Nottingham, United Kingdom - The Engage Partnership Recruitment
Description
Job DescriptionDigital Marketing Executive - Nottingham / Full-time / £24k-£28k
I am working with a retail company based in the heart of Nottingham, and they're on the hunt for a digital marketing executive to join their team. The role involves overseeing diverse digital platforms, emphasising email marketing, CRM management, and SMS marketing. You will analyse data to refine strategies and keep abreast of industry trends to elevate the company's online presence.
Responsibilities:
Qualifications:
If you're in the Nottingham area and looking for your next step, please apply :)