- Responsible for managing marketing projects, ensuring consistency of style, tone and voice across sites, platforms, and collateral
- Support and guide commercial and strategic interests of the company through unique, highly creative campaigns and collateral in collaboration with the relevant teams
- Enhance and develop company capabilities in metric reporting, including improving our market share analysis
- Provide ongoing impetus for the vision for the company, including encouragement of a highly innovative, highly productive internal culture with an eye on the future of both the organisation and industry
- Work with the Digital Services team on UK and worldwide marketing for ebooks and other digital services, to the benefit of international clients
- Sales and content marketing: liaise with the social media team with a focus on driving engagement and promoting global interests.
- Development of presence on new social platforms, especially in international territories where Ingram has global POD agreements likely to be advantageous to global clients
- Review monthly reporting on social media to share with the wider UK Marketing team in a meaningful way
- Digital marketing: collation, editing and aesthetic management of any newsletters or ecomms related to new markets and global projects
- Creation and execution of online digital campaigns designed to boost the profile of new markets and global projects, especially around key industry events
- Design and maintenance of webpages supporting new markets and global projects, and copywriting of the same for style and consistency
- Event marketing: production of print and physical collateral for all attended events, including flyers and spec sheets. Attend global events as needed to market effectively via social, developing strategies for how best to represent the company (e.g. livestreaming, interactive Q&As etc.) in currently underserved markets
- Design, copywrite and produce ads for print wherever appropriate, including for customer-facing materials
- Degree or CIM qualification in marketing plus five years experience in a similar marketing role.
- Excellent analytical proficiency
- Microsoft office suite- Excel, Word, P/Point
- Excellent communicational skills are required at all levels; both verbally and written
- Resilient
- Positive team player - Display positive, cheerful and proactive behaviours
- A Self-starter with excellent attention to detail.
- Clear understanding of branding and marketing principles.
- Ability to manage and coordinate multiple projects.
- An aptitude for critical thinking and problem solving.
- An ability to create a marketing opportunity.
- Self motivation in the development of marketing expertise both in theory and application.
- Effective time management. Balance needs of role and prioritisation of tasks, especially with regard to time-sensitive matters
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Marketing Manager - High Wycombe, Buckinghamshire, United Kingdom - Quality Personnel
Description
Permanent
37.5 hours
Quality Personnel are currently looking for a Marketing Manager to join their well-established client based in Kiln Farm, Milton Keynes.
Our ideal candidate will have experience with metric reporting and improving market share analysis. They will also need to have experience of Management of corporate identity and branding, tradeshow and event management. Alongside both budget management, reporting and working with the media.
This role will be to manage both UK and worldwide external and internal marketing projects, executed with commercial and strategic acuity.
The marketing manager will collaborate with other teams to deliver highly innovative marketing, branding and content management, raising the profile of the company and simultaneously helping to drive new service adoptions and sales.
Degree or CIM qualification in marketing plus five years experience in a similar marketing role.
Key responsibilities
Please note due to volume of applications you will only be contacted if we are progressing your application