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    Marketing Executive - London, United Kingdom - Hollywood IT Society

    Hollywood IT Society
    Hollywood IT Society London, United Kingdom

    6 days ago

    Default job background
    Description
    It's an exciting time to join Netflix as we continue shaping the future of global entertainment.

    With over 220+ million streaming members in over 190 countries, our approach to Marketing is to defy convention, disrupt industry norms and break new ground through innovative, culturally relevant, breakthrough campaigns that pierce the zeitgeist and drive conversation.

    We are looking to fill an integral role on the marketing team for a Manager of Marketing - UK Film, based in London.

    This is a great opportunity to join a team that leads the development and launch of marketing campaigns across a diverse range of feature films produced in the UK.

    In this role, you will be a key contributor and leader in strategising, executing and managing integrated marketing campaigns for Netflix films.

    Has a proven track record of building world-class creative and launching global campaigns for premium entertainment properties, that connect consumers to entertainment brands and create a passionate following.

    We are not only building campaigns, we are transforming our properties into culturally relevant brands.
    Has experience in forging strong and trusted relationships with title creative teams including filmmakers and/or showrunners.

    Has deep knowledge in running a 360-campaign, from strategy development and building briefs, to tactical execution (including AV/trailers, digital/social, print and OOH/Digital OOH).

    Has experience of working on multifaceted campaigns with a broad range of internal touchpoints, e.g. partnerships, consumer products and brand teams.

    Campaigns that build, nurture and maintain fan communities and manifest themselves in a unique tone of voice and culturally relevant and conversation-driving creative.

    Has experience with marketing shoots, from development of creative and campaign ideas, to planning and shoot execution (key art, AV, and digital / social).

    Has experience in evaluating and executing innovative campaign ideas within the media landscape (inclusive of but not limited to OOH, Digital OOH and experiential)

    Has a good understanding of marketing, social and media analytics and how to apply data to test and optimise campaigns.

    Has a native understanding of digital with an emphasis on mobile, social, video and display and an ability to tell stories through great ideas regardless of medium.

    Support, and sometimes lead, on launch campaigns for films being produced from the UK from strategy development to creative execution, production to campaign roll out.

    Act as the central cross-functional liaison amongst internal teams (across region-based Marketing teams, PR, Publicity, Product and Social), with a focus on managing workflow and being able to socialise, absorb, organise and address cross-functional feedback (where possible)
    Have a holistic vision for leading campaigns, but also do the tactical day-to-day (brief writing, shoot planning, budgeting and managing overall campaign resources)

    A minimum of 8+ years of experience in entertainment marketing at a network/studio, or creative agency working on creative campaigns (in strategy, Digital, Print and AV creative).

    Passion for film is a must.
    #
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