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    Sales and Marketing Executive - Leeds, United Kingdom - Estio Training Limited

    Estio Training Limited
    Estio Training Limited Leeds, United Kingdom

    2 weeks ago

    Default job background
    Description

    Level 3 Multi-Channel Marketer

    Company: Yorkshire Food Guide Limited

    Full Address: Ground Floor, Princes Exchange, Princes Square, Leeds, LS1 4HY

    Weekly Hours Worked: 35 hours per week, Monday to Friday, 8.45am to 4.30pm, including an unpaid 45-minute lunch break each day.

    Salary: £12,000

    Please contact Raymond on or call

    About the company:

    Yorkshire Food Guide is an online directory of the best restaurants, events, exclusive offers and food and drink news from across the region –

    YFG has the largest targeted audience of food and drink lovers in the region, 350K+ across the website, social media, app and e-newsletter database. Working with prestigious clients across Yorkshire to showcase the top dining destinations.

    Brief job description:

    Estio Training have an exciting new opportunity for a Sales and Marketing Executive with Yorkshire Food Guide a Digital Marketing Company based in Leeds, West Yorkshire.

    Job Description:

    Responsible for performing various administrative and book-keeping tasks on a day-to-day basis.

    Your duties and responsibilities in this role will consist of:

    • Distributing news and sales enquires received to the company's central mailbox to the relevant YFG team member.
    • Replying to customer queries via the website's live chat and/or via email.
    • Sending invoices.
    • Reconciling and uploading data to the company's Xero accounting system.
    • Creating and sending contracts
    • Website & email data cleansing
    • Sending current and past YFG members a monthly newsletter
    • Google merchant centre management.
    • Google business page management.
    • Keeping up to date with new openings/news.
    • Researching and writing guides/news pieces.
    • Assist with new client research and sales outreach.
    • Manage chef demo bookings for YFG promoted food festivals.
    • Adding news stories to the website.
    • Adding events pages and restaurant profile pages to the website.

    Opportunities to:

    • Creating and sending e-newsletters
    • Creating and sending YFG app push notifications

    Qualifications:

    Essential:

    5 GCSEs grades A*-C/9-4 or equivalent (including English Language and Maths)

    Desirable:

    Completed courses in journalism, social media, digital marketing, accounting and or business management.

    Skills Required:

    Essential:

    • Administrative Assistance and Office Administration skills
    • Strong communication skills, both written and verbal
    • Excellent customer service abilities
    • Proficient in Microsoft Office Suite

    Desirable:

    • Experience with email marketing software e.g. MailChimp
    • Ability to write long form content e.g. may have written articles/reviews for other publications/have your own blog.
    • Use of Wordpress
    • Use of CRM
    • Bookkeeping experience
    • Digital accounting software experience e.g. Xero / Quickbooks

    Personal qualities:

    • Attention to detail
    • Organisation skills
    • Ability to multitask and prioritise tasks

    Future prospects:

    The role offers long term security and the opportunity to progress into a permanent position.

    Training to be provided:

    Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, we've purposefully built our programmes around the real-world use of modern technology, so that the skills we create can be directly applied in the workplace.

    Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.

    Successful completion of this apprenticeship gives you an accredited Level 3 Multi-Channel Marketer and Certified Digital Marketing Professional by DMI, with training in how to:

    • Master the art of crafting compelling content tailored for diverse audiences and a variety of marketing channels, ensuring sensitivity and effectiveness in communication.
    • Analyse and integrate information from the multi-channel marketing landscape to inform and optimise both short-term tactics and long-term strategies.
    • Implement secure, innovative solutions using a broad spectrum of digital tools and platforms, ensuring seamless user experiences while achieving marketing objectives.
    • Conduct comprehensive reviews and analyses of multi-channel marketing activities, measuring success and providing actionable recommendations for enhancement.
    • Create and interpret insightful analytical dashboards utilising advanced digital tools, facilitating data-driven decision-making.
    • Strategically plan, execute, and manage comprehensive marketing campaigns across an array of digital and traditional media platforms.
    • Develop, understand, and apply marketing briefs and plans to ensure alignment with business objectives and brand consistency.

    For a full list of programme modules visit:

    #J-18808-Ljbffr
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