- Monitor and analyse website and digital campaign performance using GA4 and Looker Studio
- Work closely with our in-house UX researcher to gain insights into user behaviour and identify areas for improvement.
- Working with our internal and external web development resource, as well as our design team to create new experiences and push them live on our websites
- Design and execute A/B and multivariate tests to optimise website elements, user flows, and conversion funnels using (url removed)
- Provide recommendations and insights based on data analysis to drive continuous improvement in conversion rates.
- Generate reports and present findings to stakeholders, highlighting key performance indicators and opportunities for optimisation.
- Skills and Qualities we are looking for:
- In-depth knowledge of web analytics tools such as GA4 and Mouseflow
- Proficiency in A/B testing and optimisation techniques.
- Strong analytical aptitude to interpret data and derive actionable insights.
- Independent self-starter, capable of taking ownership of projects and driving them to completion.
- Attention to detail to ensure accuracy in data analysis and reporting.
- Extra weeks of holiday to bask in the glow of post-wedding happiness.
- Vouchers and special perks await to celebrate the newest addition to your family.
- Healthcare cash plan: That's why we offer private healthcare to ensure your peace of mind and keep you feeling your best.
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Student Advice Specialist
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Consultant in Medical Virology
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Senior PR Account Director
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Mobile Cleaning Specialist
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Consultant Cardiac Physiologist
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Access to Finance Specialist
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Specialist Speech and Language Therapist
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Advanced Specialist Cardiac Physiologist Cardiac
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Rehabilitation Specialist
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Consultant in Dermatology
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Job Role: Beauty and Makeup Therapist
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Technology Innovation Specialist - Manchester, United Kingdom - Citation
19 hours ago
Description
Reporting to:
Digital Optimisation Lead
Flexible
Working Hours:
Full time
We are looking for a data-driven, results-focused Conversion Rate Optimisation specialist to join the Digital Optimisation team at The Citation Group.
The Conversion Rate Optimisation (CRO) Specialist will play a key role in unlocking the potential of our digital presence across multiple brands.
You'll utilise your expertise in data analysis, user behaviour tracking and A/B testing to develop and implement strategies to improve user experience and drive conversions.
Develop and implement data-driven conversion rate optimization strategies to improve website performance and increase conversion rates.25 Days of Holiday:
Take your well-deserved break with 25 days of holiday, plus those cherished bank holidays.
