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Hinckley

    SEO Executive - Hinckley, United Kingdom - The Portfolio Group

    The Portfolio Group
    The Portfolio Group Hinckley, United Kingdom

    1 week ago

    The Portfolio Group background
    Permanent, Full time Upper Management / Consulting
    Description

    We are in search of a seasoned SEO Executive to contribute to the success of our esteemed company, recognized for its excellence and awarded the prestigious 'Feefo Platinum Trusted Service Award 2021.

    '

    Joining our dynamic team means becoming an integral part of the leading information resource business for HR, Tax & Accounting Professionals in the UK, which is a cornerstone of a Global Group boasting a consistent multimillion-pound turnover and a trajectory of continuous growth.

    As the SEO Executive, you will assume a pivotal role in formulating and executing a comprehensive SEO strategy.

    Your mandate will encompass maximizing new business prospects, enhancing client retention, and fortifying brand visibility across diverse channels to augment the company's profile within the UK market.


    Core Responsibilities:
    Develop and execute an SEO roadmap encompassing technical SEO, On-page, and Off-page (backlinking & PR).
    Align the SEO strategy with overarching business objectives.
    Define and meticulously track KPIs, including conversation rate, click rate, bounce rate, leads, and deals.
    Identify, analyze, and proactively resolve SEO challenges.
    Oversee the relevance of content and design effective keyword discovery and link-building strategies.
    Manage both offsite and onsite optimization projects, providing insightful performance reports.
    Evaluate and address technical SEO issues, offering strategic recommendations.
    Optimize website content and landing pages for enhanced performance.
    Direct off-page optimization initiatives, including but not limited to link-building activities.
    Gather and analyze data, presenting comprehensive reports on traffic, rankings, and other pertinent SEO metrics.
    Collaborate seamlessly with social media and PPC teams to optimize integrated campaigns.
    Stay abreast of industry trends in SEO and integrated marketing.

    Candidate Profile:
    A minimum of 3 years of hands-on SEO experience.
    Proficiency in utilizing SEO tools such as SEMrush, Screaming Frog, Ahrefs, Webmaster Tools, and Google Analytics.
    Exceptional written and verbal communication skills.
    Strong leadership capabilities coupled with excellent organizational skills.
    Proficient knowledge of HTML and CSS.
    Possession of a Bachelor's degree in Marketing or a related field.
    If you are a results-oriented SEO professional seeking a challenging role with a clear trajectory for career progression, we invite you to apply and contribute to our ongoing success
    P46027CCR5

    INDHIN
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