- Planning, buying and implementation of digital media campaigns across managed and self-service digital platforms – display, video, social media and search. On occasion there will be a requirement to help on offline channels too
- Preparation of detailed and accurate digital media schedules in Excel
- Preparation of PowerPoint presentations for client meetings
- Independently carrying out media and audience research
- Monitoring, reporting on and reconciling campaigns
- Accurate billings and revenue management
- Working with a friendly, supportive, and highly experienced group of media professionals who will always be on hand to help you succeed and have fun at the same time
- Working under the same roof as marketing professionals with a diverse range of experience across creative, design, strategy, UX and more
- Outstanding opportunities for personal and professional growth, tailored to suit your interests and strengths
- Strong client servicing skills
- Concern for and a superb attention to detail
- Ability to work to multiple deadlines and at times under pressure
- A curious and questioning mindset
- Pro-activity and the ability to be able to work with minimum supervision
- Previous media agency experience
- Skilled in presenting to clients and prospects
- Commercial acumen
- Working knowledge of analytics and data – the ability to run detailed reports in Excel to measure campaign effectiveness
- Experience in and knowledge of programmatic campaign planning and delivery, both managed and self-serve platforms
- Experience in using Google Campaign Manager and Google Analytics
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Senior Digital Media Executive - Solihull, United Kingdom - McCann
Description
The UM media team are responsible for the planning and buying of media campaigns for our clients. The team has extensive experience across the full range of online and offline channels.
We are looking for an experienced Senior Digital Media Executive to support the media team for a variety of clients in industries including grocery, travel, retail and tech.
Who we are:
UM is the media division of McCann Birmingham, which in turn is part of McCann Central, the UK's largest integrated agency. Over 500 individuals working together to help brands play a meaningful role in people's lives.
We are also part of McCann Worldgroup, a global agency network that delivers culture-shaping work for some of the world's biggest brands.
And to add to the (literal) wheelbarrow full of awards we've got including Euro Effies most effective global agency, Cannes Network of the Year, Campaign's European Integrated Agency of the Year, not to mention McCann Central's haul of awards in recent years at Cannes Lions, Clios, One Show, D&AD, LIAs, Golden Drum & Creative Circle Awards. So, creativity really is at the forefront of everything we do.
We're a team of passionate media specialists, creatives, strategists, and engineers from a wide mix of backgrounds. But there's a lot that unites us – like caring deeply about everything we make. And though our skillsets are wide, and our process knowledge is deep, we are all still learning every day.
Main duties
Three best things about the job:
Key requirements
We are a collaborative, sociable team of hard-working individuals. Proactive and curious, we have great attention to detail and understand how to deliver client-servicing excellence. We are industrious and we believe in the constant development of our staff, meaning that you will have the opportunity to learn about the latest innovations in digital media and will have access to industry training such as Facebook Blueprint, TikTok academy and Google Campaign Manager training. It's a great time to join us, so if you feel you have the right skills and experience, get in touch
Benefits
In addition to a competitive salary, we are committed to creating a brilliant environment for all our people. This includes benefits such as 28 days holiday, plus the opportunity to take additional fully paid leave, enhanced pension contributions, life assurance and much more.
A culture of learning and development is also central to our ethos, so you'll have access to industry leading training and development programmes, plus you'll get to work closely with the world's biggest media partners to access exclusive features and products. Most importantly, you'll be part of a fun and collaborative team and you'll work in an environment where you are supported and developed.
Our commitment to equal opportunities
For us, diversity is a business imperative – one that must be embedded into every aspect of how we operate to drive success. Simply put, we believe an encouraging and inclusive environment makes sound business sense.
As a globally integrated community that influences and shapes culture, it's vital that the talent mix in our agencies encompasses all dimensions of diversity, and that we demand the same of the people we work with.
Conscious inclusion encompasses social, cultural and cognitive differences and cultivates an ethos of belonging, connection and shared purpose. It is the integration of this philosophy that allows us to create meaningful experiences for our employees, drive better business practices with our vendors and clients, and ultimately lead with purpose.
McCann is a disability confident committed employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for this role, so please do let us know when you apply if you are eligible, along with any adjustments you may need to the recruitment process to enable you to perform at your best.
