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    Senior Brand Manager - London, United Kingdom - Up World

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    Description

    This company is determined to be the top plant-based food brand globally.

    In order to support this growth, they are searching for an exceptional Senior Brand Manager to enhance the current product line and oversee the launch of new innovations.

    This role is crucial within the marketing team, requiring a mix of strategic thinking, project management, and creativity. Reporting directly to the Marketing Director, your responsibilities will include:

    • Setting the annual brand plan for the product market
    • Providing consumer & competitor insights
    • Collaborating with the commercial team to maximize opportunities for new listings and distribution wins
    • Managing EPD and NPD processes
    • Supporting the Marketing Director in innovating new concepts
    • Reviewing and tracking performance of EPD & NPD launches
    • Overseeing consumer research and suggesting new approaches
    • Leading and guiding a Junior Brand Manager

    The ideal candidate will have experience in FMCG, startup brands, people management, and cross-functional project management. Excellent communication skills, creativity, and a proactive mindset are essential. A competitive salary of £55-60k is offered, with a hybrid work model at the Paddington office.


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