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    Principal Analyst - London, United Kingdom - DATAHEAD

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    Job Description

    Principal / Senior Analyst

    London Hybrid

    £52,000 plus bonus, private health and perks

    DATAHEAD has proudly partnered with this global tech firm, actively supporting the recruitment of a Senior Analyst with a strong background in Marketing Mix Modelling

    Who are they?

    The Analytics & Insight team at this global Silicon Valley tech firm is dedicated to fueling every media planning decision with the best data and insights available. Their data-driven approach to media strategy, planning, and activation emphasizes accountability and innovation.

    Their Data Science & Modelling team specializes in marketing analytics and is committed to building connections along clients' business journeys. They analyze just under a billion £ of communications spent each year, making them the leading experts in their field.

    Overview of the role

    They are seeking a Senior Analyst to support the Director in the technical aspects of analytics projects. You'll be responsible for data processing and partially lead client modelling, analysis, and reporting.

    3 best things about the job:

    1. Work at the cutting edge of advanced analytics in the media industry.
    2. Be part of a close-knit, supportive team that helps you grow.
    3. Constantly learn and be challenged in a dynamic environment.

    Measures of success:


    • 3 months: Fully immersed in the team's analytics approaches and worked on your first client project.


    • 6 months: Completed your first client project end-to-end with support from junior team members.


    • 12 months: Worked across multiple client projects and took on increasing ownership of project elements.

    Responsibilities:


    • Support the Director in technical aspects of projects.


    • Handle data processing and begin leading client analysis and reporting.


    • Present confidently to clients, demonstrating an understanding of their business and concerns.


    • Integrate analytics across the entire client team in the agency.


    • Coach and develop junior team members to maximize their potential.

    What you will need:


    • Experience in Marketing Mix Modelling


    • Analytical mindset and problem-solving skills


    • Strong mathematical acumen


    • Excellent written communication and presentation skills


    • Ability to prioritize tasks


    • Familiarity with marketing analytics tools and techniques


    • Advanced Excel, PowerPoint, and Eviews (or other modelling software) skills


    • Knowledge of programming languages (e.g., R, Python) is a plus

    Please apply

    #J-18808-Ljbffr


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