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    Temporary Research Manager - London, United Kingdom - WhatsApp Inc.

    WhatsApp Inc.
    WhatsApp Inc. London, United Kingdom

    1 week ago

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    Description
    UX Research Manager, WhatsApp Ads and Monetization
    Facebook's mission is to give people the power to build community and bring the world closer together.

    Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together.

    Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart.

    Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways.

    Together, we can help people build stronger communities - we're just getting started.

    WhatsApp drives the adoption of Meta monetization products in parts of the world where we have historically had smaller revenue opportunities.

    In order to grow the Meta ecosystem, we are bringing online both first time online advertisers from the global south as well as seasoned marketeers looking to grow WhatsApp as their next big channel.

    We are looking for a Research Manager to support a team of researchers working across technical areas including value discovery from the WA SMB app intent to create ads, signals tracking, ROI improvement and AI enabled personalization of campaigns and more.

    Beyond the ads technicalities, however, is a human - a solopreneur/ a medium sized business that has rarely had an online business presence, forget knowing about online ads If you are a person, who is motivated by the complexity this poses around convincing the unconvinced / uninformed user base while loving the challenge of meeting revenue targets through an outstanding user experience, then this role is for you.

    To give you an idea of some of the big questions in this space, here are some projects our team is working on this half:

    • Experience building and scaling successful consumer and/or ads products, with an excellent consumer product sensibility.
    • Experience defining technical and business strategy, and building a team to deliver against Objectives and Key Results (OKRs).
    • Benchmark CtWA with other ads networks to build a first in class ads product for the world
    • Demonstrate the collective power of advertising on Facebook and Instagram while leveraging WhatsApp to close transactions
    • Innovate on the global nature branding and messaging for a new breed of advertisers
    • Expertise working with cross-functional teams leading engineering, marketing, sales, and partnerships and engineering teams.
    • We are keen to chat to you if you:
    • Have experience working with teams on technical issues including ads networks, ads optimization, signals collection, improving return on improvement, media marketing
    • Get excited by supporting a team that is solving difficult and often complex problems in the privacy enabled ads space
    • Have experience in working with SMBs and enterprise customers
    • Enjoy being hands on in supporting product direction and execution through strong UXR leadership while keeping abreast of future trends and industry changing shifts
    • Partner highly effectively with Data Science and Product Growth around quantified funnel conversion, experimentation and strategic and tactical improvementsIf building the future of WhatsApp monetization is exciting for you, please get in touch with me.
    Passionate about build and scaling a 0-1 product and hold the team accountable to ship high-quality products
    Identify and prioritize short-term and long-term research that delivers impact
    Resource Allocation - ensure we are always focusing on the highest priority things, focusing both on the short term needs as well as looking ahead to the next big challenge
    Thrive in quantitative research to solve ambiguous problems
    Build and grow strong relationships between your team and partner teams (UX design, software engineering, etc.) to create a full picture of end users' experience
    Experience developing products from 0-1, shipping marketplace and/or operating system experiences
    Technical knowledge across topics including remote collaboration, qualitative and quantitative data analysis
    Bachelor's degree or significant experience conducting UX research with meaningful business impact
    10+ years of experience conducting and/or studying research post-Bachelor's degree
    product managers, data scientists, designers, engineers, policy, communications, marketing)
    Experience with ad networks
    Platforms UX experience

    We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.

    We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.

    We may use your information to maintain the safety and security of Facebook, its employees, and others as required or permitted by law.

    You may view Facebook's Pay Transparency Policy and Equal Employment Opportunity is the Law notice by clicking on their corresponding links.

    WhatsApp is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations- .
    #
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