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    Brand Experience Specialist - Northampton, Northamptonshire, United Kingdom - AVON

    AVON
    AVON Northampton, Northamptonshire, United Kingdom

    3 days ago

    Default job background
    Description

    As part of the Natura &Co family, we're committed to being the best beauty company for the world by generating a positive environmental, economic and social impact for our communities across the globe.

    Permanent
    Global brand specialist covering Beauty+ categories
    Brand Strategy

    • Works with the Senior team to define and deliver the total category strategy
    • Responsible for leading specific category initiatives and strategies thorough in depth and insightful analysis of market, financial and research data
    • Works with Senior Brand Managers to deliver 360 creative toolkits and representative training
    • Works closely with local marketing teams to support local implementation
    • Tracks, reviews and analyses performance
    • Supporting Brand Team
    • Coordinates the total creative asset process, working closely with internal teams and external agencies
    • Supports the Innovation team and Project Manager with the organisation of product samples for shoots
    • Supports in the creation of brand governance and guardrails
    • Manages the relationship with our external trend agency, WGSN, and works with them to organise inspirational trend sessions for our Brand and Innovation teams
    • Participates in the Insights process and works with the Brand team to identify commercially viable opportunities
    • Participate in cross functional NPD and Brand meetings
    • Supports the team with presentations to senior leadership
    Brand strategy experience or previous experience of contributing to the category strategy through a project or initiative

    Creative experience:
    creative development, concept planning, creative communication & brief writing
    Innovation and portfolio management experience: defining cadence, portfolio architecture and activation plans (innovation and brand events)
    Analytical capability to define key insights, understand and manage key business KPI's / performance indicators and evaluate ideas

    Superior Presentation skills:
    ability to communicate ideas effectively to gain buy in from senior stakeholders
    We celebrate our differences, champion self-expression and are committed to inclusion for all.

    We embrace diversity and individuality to build a culture that represents our communities and enables everyone to bring their best self to work.

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