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St Albans

    Sales/marketing manager - St Albans, Hertfordshire, United Kingdom - V&C

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    Description

    V&C Associates are partnering with an independent brand who is well known for it's glamorous goods, they are the go-to-brand for all things glitter & sparkle.

    This exciting brand is looking for a Digital Marketing professional to join their business, playing a pivotal role in helping drive digital marketing strategies across multiple channels and platforms.

    Developing and implementing digital marketing strategies, including social media advertising, email marketing (Klaviyo), display ads (Google & Meta), Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and Pay Per Click (PPC).

    Building and maintaining a brand's presence across multiple social media channels.
    Creating, executing and monitoring marketing campaign budgets.

    Measuring key performance metrics, including website traffic, audience engagement, service quotas, bounce rate and ad spend return on investment.

    Preparing reports on the performance of marketing campaigns.
    Using advanced analytics software to identify customer touchpoints and assess end-to-end customer experience across diverse digital channels.
    Manage and grow customer databases.
    Relevant qualifications in marketing or other relevant fields.
    Experience in a digital marketing or advertising role in the fashion, retail or beauty industry.
    Working experience with website analytics, social media platforms and digital advertising best practices.
    Knowledge of the latest digital marketing trends and technologies.

    Ability to create on brand graphics, copy and video edits for organic and paid social content use is a bonus not a must.

    Driving license would be preferred due to location.
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