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    Brand Executive, Marketing - United Kingdom - Music Ally

    Music Ally
    Music Ally United Kingdom

    2 weeks ago

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    Description

    Salary:
    Competitive – Based on Experience

    WUGD and doof, the London-based/globally-influential dance and electronic record labels, are searching for a fresh-thinking, passionate and ambitious music marketer to join our growing team and help shape the future of music.

    D and Riton) in 2021, WUGD is not just a label – we are artists empowering artists at the forefront of genre-spanning electronic music that is as tastemaker and culturally important as it is chart-topping.

    WUGD is partnered with Polydor Records and is the only UK-based record label with an exclusive collaboration with Soundcloud, making us a unique force in the industry and doing things in a potent and progressive way.

    Doof is the new record label, events series and merch company from Skiddle's #1 Artist of 2023 and the hottest new act in Dance music, Hannah Laing.

    doof is high energy dance music for the new gen of club kids and is already set for a massive launch with records and unique events planned through to 2025
    This position is for an experienced marketer with at least 3 years experience in music marketing.

    You'll spearhead the label's brand strategy and record campaigns (from ideas to strategy to execution), collaborating closely with our passionate team at Polydor and Soundcloud to deliver bold, new and exciting marketing moments and initiatives.

    Responsible for the strategic direction, planning, implementation and management of all artist campaigns, informed by digital, social and streaming trends, especially across TikTok & other social platforms.

    Responsible for hiring and managing third party agencies across club promo, radio pluggers and digital agencies to create ground-breakiing campaigns for the label group's roster to deadline and budget

    Leading analytics of all campaign performance data across DSP, social, radio and other digital platforms and optimise plans based on your findings.

    Managing end to end content creation and delivery for all campaigns from artwork to music videos and everything in between.

    The key stakeholder in all digital marketing and social media conversations across all artists.
    Responsible for maintaining and keeping up to date a centralised campaign data hub.
    Building and engaging the label group's community across digital and expand D2C opportunities.
    Flexibility, tenacity and creative initiative; Versatile and flexible in the day to day of your role – able to adapt to moments of momentum and comfortable under pressure
    Familiarity with digital and streaming platforms with a data-driven approach
    Competitive compensation and career development opportunities
    We want to hear from you if you have the relevant experience and are looking to be challenged. Join us and help shape the future of music.
    Get a mix of the vital news, analysis, and insider tips from across Music Ally's services. (Plus all the weird links & unusual music we find online.)

    Tools :
    platforms to help you reach new audiences
    With "fan communities" being on every artist's team's mind, we're fans of the fact that...
    Get a mix of the vital news, analysis, and insider tips from across Music Ally's services. (Plus all the weird links & unusual music we find online.)
    With no resolution yet in TikTok's fight with Universal Music...
    It's been a while since the music industry was shaking...
    Music Ally's music business news podcast covers the vital issues in detail, as they emerge. The latest and best jobs in the global music industry

    Sandbox:
    your essential digital marketing guide – expert insight, case studies, fresh ideas, and overlooked opportunities.
    Essential international guides, packed with data, interviews, strategies, and local insight.
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