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    Growth Lead - London, United Kingdom - Charlie Oscar

    Charlie Oscar
    Charlie Oscar London, United Kingdom

    3 weeks ago

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    Description

    The Digital Growth Consultancy - Transforming growth through Data, Technology & Creativity.

    At Charlie Oscar, our mission is to transform growth for the brands of tomorrow through the use of data, technology and creativity. How do we transform growth? It all starts in understanding what advertising activation actually performs - Our proprietary marketing science tool COmpass gives clients that very insight. We can then provide the best strategy and execution across all digital channels including paid media, influencer CRM & CRO.

    An emerging, independently owned company, we boast a team of seasoned founders, industry leaders and highly talented digital marketers with experience working across Apple, Meta, Disney, L'Oreal and more. At Charlie Oscar we are pioneers and innovators, striving to redefine digital marketing standards with our cutting-edge tools and services.

    We are a growing team of curious, ambitious and personable individuals who are all passionate about digital marketing, brand growth and the entrepreneurial community. We promote a work-life balance and prioritise team well-being. We work hard but also make time to bond as a team, have some fun and socialise. We do quarterly social events and an annual company trip to recharge and spend quality time together. The team work together in our London Bridge office, and from home.

    We are currently a business of 20 people with growth plans to be 40 people by the end of the year.


    ABOUT THE ROLE

    We are seeking a highly-skilled and ambitious Growth Lead to join the growth consultancy arm of Charlie Oscar, where we join brands in-house to help them scale across all pillars - from brand to paid media, CRO to influencers. Reporting into the Head of Growth, you will have the unique opportunity to shape, and influence the strategic development and execution of our growth function, with a key focus on Paid Media. Working across our diverse portfolio of clients, you will be responsible for driving profitable impact for some of the UK's brightest scale-ups.

    DUTIES & RESPONSIBILITIES

    Strategic planning:

    • Develop ambitious growth marketing strategies aligned with business objectives, alongside Head of Growth
    • Create and maintain strategy roadmaps, outlining key initiatives, milestones, and timelines.
    • Collaborate with cross-functional teams, both internally and externally, to align marketing initiatives with overall business goals.
    • Continuously evaluate and refine marketing roadmaps based on performance, market trends, and feedback from stakeholders.

    Effective delivery & execution:

    • Work with internal and external marking teams to lead the effective delivery and development of campaigns at pace, across various channels, including paid search, paid social, email, display.
    • Work with channel specialists to optimize paid advertising campaigns for efficiency and effectiveness.
    • Lead on developing A/B testing plans and continuous optimization of campaigns for better performance.

    Analytics and Reporting:

    • Utilize data-driven insights to measure the success of marketing campaigns.
    • Provide regular reports and analysis to key stakeholders, highlighting key trends, performance diagnostics and areas for growth

    Team Leadership:

    • Lead, inspire and build a growing team of marketing specialists, fostering a collaborative and innovative working environment.
    • Promote professional development through skill-sharing and training team members.

    Collaboration & stakeholder management:

    • Work closely with internal and external marketing teams to ensure cohesive and integrated marketing efforts.
    • Act as the primary point of contact for clients, understanding their needs, and providing strategic guidance on marketing initiatives.
    • Effectively communicate business performance and strategy to senior stakeholders.

    REQUIRED QUALIFICATIONS & SKILLS

    • Proven experience (5+ years) in a relevant role with a focus on customer driving business revenue growth and customer acquisition and retention.
    • Demonstrated success in planning and executing successful D2C marketing campaigns.
    • Strong analytical skills with the ability to interpret data and make informed decisions, whilst also respecting creativity.
    • Ability to work between different altitudes, moving from execution, to strategy, to team management.
    • Experience with marketing automation tools, CRM systems, and analytics platforms.
    • Excellent project management, communication, and leadership skills.
    • Up-to-date knowledge of industry trends and best practices.

    BENEFITS

    • Competitive salary plus quarterly bonus up to 10% of your quarterly salary
    • Wellness allowance including access to Bupa private health care
    • Pension plan
    • Regular team socials and annual company trip
    • Hybrid working (3-days pw in our London Bridge office)
    • 25 days' holiday per year, plus bank holidays and time off over Christmas
    • Regular office treats and surprises
    • Be part of building something truly exceptional

    OUR VALUES

    • Make It Happen
      Progress is better than make things happen, we get things done.
    • Treat It Like Your Own
      As if it was your business, your money, yourself....For us it's not just work; it's personal.

    • Grow Together
      Grow the business, grow with your team, grow yourself.
    • Be Brave
      In your work, in your ideas, in your ability to make decisions.

    At Charlie Oscar Group, we are an equal opportunities employer committed to diversity and inclusion. We welcome individuals from all genders, ages, races, skin colours, religions, sexual orientations, gender identities, national origins, and disability statuses to join our team. If you have a disability or special need that requires accommodation, please let us know.

    #J-18808-Ljbffr
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