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Dynamics Specialist - United Kingdom - The Travel Chapter Ltd
Description
Employment Type :
Permanent
Hours of Work :
Monday - Friday 9:00am - 5:30pm
Location :
Hybrid – Home based with regular visits to our HQ in Bideford to collaborate with the Marketing Team
We're seeking a Conversion Rate Optimisation Specialist to spearhead our efforts in elevating conversion rates across our digital platforms.
The ideal candidate will possess a strong understanding of data-driven strategies, A/B testing methodologies, design experiences and ideally a level of proficiency in front-end web development technologies like HTML, CSS, and JavaScript.
Conducting in-depth analysis of user behaviour using web analytics tools to pinpoint pain points, drop-off stages, and areas for optimisation within the customer journey.
Collaborating closely with cross-functional teams, including UX/UI designers, content creators, and developers, to efficiently implement changes that enhance user experience and drive higher conversion rates.
Leveraging front-end web development skills (HTML, CSS, JavaScript) to implement code changes, optimise page elements, and conduct interactive tests for improved conversion rates.
Leading the planning, execution, and analysis of A/B tests, multivariate tests, and other experimentation methods to validate hypotheses and derive valuable insights for optimisation.
Previous experience running A/B tests or MVT on customer-facing websites or apps.Strong understanding of data analysis.
Previous experience in procuring and implementing an A/B testing SaaS tools.
Hands-on experience in front-end web development (HTML, CSS, JavaScript).
We're Travel Chapter – the holiday home people – and we're on a mission to showcase great places to stay in the UK.
While we've grown over the years from a small South West holiday letting agency to one of the market leaders in the industry, we've never lost sight of our strong family ethos and we keep the same values at the heart of everything we do.
Diversity is key to our success, and we work hard to make sure we're inclusive.Please let us know if you need any adjustments made to the application or selection process so you can do your best - we'll be happy to help.
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