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    Marketing Product Manager - London, United Kingdom - ITRS

    ITRS
    ITRS London, United Kingdom

    4 days ago

    Default job background
    Description
    We are backed by leading private equity investors and are rapidly growing.

    Recognised as a Great Place to Work, our headquarters are in Shoreditch - London's tech hub - with offices in other UK and global locations from the Netherlands to Manila, NYC and Florida.

    We pride ourselves on a diverse, friendly, dynamic culture - with a focus on internal promotion and developing our people.

    Join our rapidly growing team as a Product Marketing Manager, reporting directly to the Head of Product Marketing. Dynamic, you'll help drive the go-to-market strategy and execution for our enterprise software solutions.

    You will focus on positioning our products effectively in the market, supporting demand generation activities, and collaborating cross-functionally to articulate our value proposition and drive awareness and adoption of our solutions.

    As a Product Marketing Manager, you will:
    Contribute to strategic marketing plans aimed at promoting awareness, demand generation, and adoption of our enterprise software solutions.

    Lead the creation of high-impact marketing collateral, including sales enablement materials, solution briefs, customer stories, whitepapers, videos, and presentations.

    Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.

    Support demand generation teams with the design and implementation of integrated marketing campaigns across multiple channels, including digital, social media, events, webinars, and email marketing.

    Partner with sales teams to develop effective sales tools, training programmes, and messaging aligned with the buyer's journey to accelerate sales cycles.

    3-5 years of experience in product marketing or a related function in B2B technology. A degree in Marketing, Information Technology, or related field.
    ~ Experience developing and executing successful go-to-market strategies and marketing campaigns.
    ~ Comprehensive understanding of product marketing principles, including market segmentation, positioning, and branding.
    ~ Excellent written, verbal, and visual skills, with the ability to create compelling marketing content and articulate complex concepts.
    ~ Intellectual curiosity and an analytical mind to interpret data, draw insights, and make data-driven marketing decisions.

    Health Insurance and Dental Health Cover for you and your dependants
    Employee Assistance Programme
    Pension
    Flexible Hybrid Working
    Enhanced Parental Leave
    Travel Insurance
    Life Assurance
    ITRS Group is an Equal Opportunity employer and Inclusion is part of our everyday life.

    We celebrate diversity and pride ourselves on providing an environment where all employees can be their authentic selves and have a voice, allowing everyone to contribute equally.

    We remain committed to advocating inclusion, diversity, and equality into our ITRS family as we grow and enrich our business.

    We welcome applications from everyone in the community as we recognise that a diverse workforce is a stronger workforce.

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