- Content Marketing: As part of the Brand & Content team, you will help to develop and implement a cohesive content marketing strategy that supports our wider marketing goals and Foundry's business priorities. From go-to-market plans to product launches, you will be fundamental in the coordination and production of content, including but not limited to blog posts, press releases, case studies, video content, and social media content.
- Client Outreach & Relationship Management: You will lead client outreach efforts, developing and maintaining strong relationships with our customers to unlock the stories we want to tell. Act as a primary point of contact to both customer and client [internal brand and content team], to ensure both parties are informed and satisfied.
- Public Relations: Devise and execute PR strategies to enhance brand and product visibility. Own the end-to-end process, including pitching stories, managing press inquiries managing proactive and reactive opportunities and cultivating relationships with key media contacts and influencers.
- Brand Messaging: Ensure all content and PR activities consistently reflect the company's brand voice and messaging. Collaborate with the wider marketing team (digital, industry and product marketing) to integrate PR and content marketing strategies with broader marketing initiatives.
- Analytics & Reporting: Track and analyze the performance of content and PR campaigns, using data to inform future strategies. Provide regular reports on key metrics, including reach, engagement and ROI.
- Content Development: Support our content marketing efforts by promoting customer projects and points of view, pitching internally to feature quotes and stories for press releases, blog articles, social media posts and newsletters that resonate with our audience.
- Team Collaboration: Work closely with the marketing team and other departments to ensure a cohesive PR and content strategy and support cross-functional initiatives.
- 3+ years' experience working in a PR and/or content marketing role, ideally within VFX, animation or technology
- Influential, first-class relationship builder and seasoned negotiator
- Stellar written and verbal communications skills; excellent AP-style journalistic writing and editing practices and strong presentation skills
- You will be a self-starter who leads with initiative, with a natural flair for seeking out and chasing down stories
- Excellent organisational and interpersonal skills combined with the ability to diplomatically prioritise requests
- A track record in selling-in stories to a variety of media - both national and international
- 25 days holiday + bank holidays
- Pension scheme & life assurance
- Health cash plan & medical insurance
- Season ticket loan
- Company's social events
- Personal Annual Development Time
- Passion Days
- Anniversary Day off
- 'DIY' Public Holidays
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PR and Content Marketing Executive - London, United Kingdom - Foundry
Description
Job DescriptionWe are a global company with a mission to advance the art and technology of visual experience. We know that creating an inclusive environment that values and encourages different perspectives is critical for our success, and the success of our people. We are learning, listening and taking action to be better and foster trust in our community. Our goal is to ensure every person working at Foundry feels safe and free to be themselves, to share their ideas or concerns and that there is equal access to opportunities for all.
THE ROLE.
We're looking for a skilled PR and Content Marketing Executive, with experience in VFX, animation, media or technology, to Join our Brand & Content team. This newly created role will bridge the gap between our customers and our content strategy to bring Foundry's storytelling efforts to life. Your primary mission is to dig deep and unearth those amazing customer stories that make our brand shine. From planning to distribution, you'll be hands-on in getting our key messages out there, making sure our content reaches the right eyes through smart PR and social media strategies. To thrive in this role, we're looking for someone who's not just skilled but passionate—someone who loves movies and TV as much as we do and brings that enthusiasm to work every day. If you're eager to contribute, excited about entertainment, and ready to be a crucial part of our team, we can't wait to meet you.
THE RESPONSIBILITIES.
THE REQUIREMENTS.
THE BENEFITS.
THE COMPANY.
Foundry develops creative software for the digital design, media and entertainment industries. With a 20-year heritage and a portfolio of award-winning products, Foundry advances the art and technology of visual experience in partnership with creative leaders around the globe.
Clients and partners include major feature film studios and post-production houses such as Pixar, ILM, MPC, Walt Disney Animation, Weta Digital, DNEG, and Framestore as well as automotive, footwear, apparel and technology companies such as Mercedes, New Balance, Adidas and Google. Foundry partners with these companies to solve complex visualization challenges to turn incredible ideas into reality.
The company's products are used to create breathtaking visual effects sequences on a wide range of feature films, video-on-demand, television and commercials. Foundry software was integral in the making of every VFX Oscar-winning film, award-winning TV shows and commercials for more than a decade.
Founded in 1996, Foundry is headquartered in London, with 300 staff and a presence in the US, China, Japan, Australia and Europe. In 2015, the London Stock Exchange named Foundry one of the "1000 Companies to Inspire Britain." It regularly features in The Sunday Times' Tech Track as one of Britain's fastest-growing private technology companies.
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