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    Web Analyst - London, United Kingdom - Practicus

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    Description

    We are currently working with one of the UK's largest charity who are currently looking for a skilled Digital Analyst on a 6 months' contract with expertise in Google Analytics 4 (GA4) to join their team whilst embarking on an exciting transformation journey.

    The day rate is up to £205 per day (Inside IR35) .

    As a Digital Analyst, you will play a crucial role in analysing digital performance, identifying opportunities for optimization, and providing actionable insights to drive decision-making across the organisation.

    Implement and configure Google Analytics 4 (GA4) to track website and app performance, user behaviour, and key metrics.
    Develop and maintain custom reports, dashboards, and data visualizations to monitor KPIs and performance trends.

    Analyse digital data to identify patterns, trends, and opportunities for improvement in user experience, conversion rates, and campaign effectiveness.

    Collaborate with cross-functional teams to understand business goals and objectives, and provide data-driven recommendations to support decision-making.

    This is a 6 month contract with hybrid working and expected to be in their London office once a quarter.

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