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    Senior Executive, Media Planning - Edinburgh, United Kingdom - Dentsu

    Dentsu
    Dentsu Edinburgh, United Kingdom

    2 weeks ago

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    Description
    Paid Search Senior Executive

    Dentsu is the network designed for what's next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy.

    Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.

    Dentsu International is a global leader that specialises in Sales, Marketing, Customer Experience, and Retention to enable clients to keep "winning" whilst ensuring customer growth and experience is at the very forefront for their business.

    We're hiring a Senior Paid Search Executive as part of our team based from our Edinburgh office.

    As a Senior Paid Search Executive, your role will be to ensure best in class delivery across the team's portfolio of clients, working both closely with your manager and the rest of your team.

    You will be responsible for the day-to-day management of your Paid Search campaigns as well as supporting, coaching and mentoring junior team members to produce work to the highest of standards, in line with agency values.

    Account quality will be measured through internal audit scores. You will also produce case studies to showcase your work and help the agency demonstrate excellence.
    Assist in the development and implementation of paid search strategies aligned with client goals and objectives.
    Execute day-to-day management of paid search campaigns, including campaign setup, optimisation, monitoring, and reporting
    Monitor campaign performance metrics and KPIs, providing regular reports and insights to internal teams and clients
    Support the Paid Search Manager in client communication, campaign planning, and strategic recommendations/optimisations, adhering to Dentsu's QA policies and procedures
    Collaborate with clients, internal planning teams and platform reps to drive best in class performance
    Experience managing and planning paid search campaigns, preferably in an agency or client-facing environment.

    Proficiency in managing and planning campaigns across Google Ads and Microsoft Ads, with experience on SA360 or international search engines a bonus.

    Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
    This is a permanent role. The team is based from our Edinburgh office on a hybrid working basis.

    As well as a competitive salary, you'll enjoy a benefits package that you can tailor to your needs which includes :

    Competitive Salary
    Company-provided Medical Healthcare
    Generous Pension provisions
    Life Assurance
    Inclusion and Diversity

    For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities.

    This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

    We are happy to discuss flexible and agile approaches to working for all our roles - we can't promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly.

    If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

    Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.

    As part of Dentsu Group Inc.

    we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC).

    Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

    Diversity, equity, and inclusion sits at the heart of our Social Impact strategy - our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.


    Brand:
    Full time


    Contract Type:
    Permanent
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