User Acquisition - London, United Kingdom - ZYNGA INC

ZYNGA INC London, United Kingdom

2 weeks ago

Description

AVAILABLE POSITIONS User Acquisition (UA) Manager

Careers Category: Marketing & User Acquisition

Careers location: London, UK

Connected Worker Type: Connected

Requisition Id: R_112225

Our mission at Zynga is to connect the world through games by building games around core social experiences to deliver deep player engagement, organic acquisition and long term retention. Our portfolio of games include – CSR Racing 2, FarmVille, Hit it Rich Slots, Words With Friends and Zynga Poker.

This role will be based out of our NaturalMotion Games studio, based in Central London. At NaturalMotion, we embrace a hybrid work environment. Within this role, you would work 2 days per week in our London office and the remaining days at home. For the past six years NaturalMotion Studios have been named one of the Best Places to Work in the UK games industry by

Job Purpose

Our User Acquisition team is looking for an experienced and accomplished User Acquisition performance marketer, who will acquire users for Zynga's growing mobile portfolio. This individual will focus on leveraging Paid Social Channels, Ad Networks, and DSPs to scale our current marketing efforts.

You will be responsible for helping the team identify and develop mobile acquisition strategies, and work closely with Engineering and Machine Learning Engineers to further improve our internal tools. You are an experienced quantitative online marketer who can manage multiple priorities while delivering outstanding execution. You have succeeded in launching games in different markets.

Create and manage new user acquisition, and retargeting campaigns on paid social (i.e. Facebook, Google, Snapchat, TikTok) and ad network platforms (i.e. Unity, Applovin, Vungle)
Lead the optimisation efforts across creative, geo, platform, and channel to maximize returns and scale products and deliver performance at scale
Develop relationships with advertising partners and networks to test new traffic sources
Conduct industry research and present actionable findings
Collaborate with engineers and ML engineers to identify opportunities for automation and process improvements
Support the creative direction of our advertising asset needs to ensure top performance

Required Skills & Experience

Experience in media buying for mobile app products (leveraging Ad Networks and DSPs)
Strong, problem solving, and critical-thinking skills and experience working in metrics based environment
Experience in using advanced and privacy-safe mobile measurement approaches such as SKAdNetwork, Google Privacy Sandbox, and Media Mix Models
Experience – and a desire – to do both strategic planning and day-to-day execution/optimisation
Outstanding communication and client skills – both written and spoken – to work effectively with our studios
Ability to manage multiple projects simultaneously within tight deadlines
Experience scaling games to top 100 grossing

What Do We Offer?

Competitive salary and discretionary annual bonus scheme
Create next-gen games that will be played and loved by millions of players around the world
Work in a family-oriented, collaborative team that invests in your development and growth on-the-job
A diverse team of friendly, fun and supportive co-workers
Flexible working hours & crunch-free working culture
Communal music and laid-back atmosphere
Summer/Christmas parties and Happy Hour in the studio each Friday
26 days holiday + bank holidays, 2 paid personal days
6 months of fully paid maternity/adoption leave or 16 weeks of fully paid paternity leave (eligibility criteria apply)
Pension plan with a double matching employer contribution (capped at 8%)
Private medical insurance, dental insurance and healthcare cash plan
Life insurance, accident insurance and long-term disability insurance
Company Employee Stock Purchase Plan (ESPP) (eligibility criteria apply)
Fitness Reimbursement plan worth £600 per annum
Charitable Giving Platform to which the Company contributes a 2:1
Annual season ticket advance and cycle to work scheme

We are an equal opportunity employer and we are committed to building a diverse and talented workforce. We do not discriminate on the basis of race, sex, religion, colour, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, medical condition, disability, or any other class or characteristic protected by applicable law. We welcome job-seekers, players, employees, and partners from all backgrounds to join us

We will consider all qualified job-seekers with criminal histories in a manner consistent with applicable law.

We are committed to providing reasonable accommodations to qualified individuals with physical or mental disabilities in order to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at to request an accommodation associated with your application for an open position.

#LI-Hybrid

Zynga does not engage in financial exchanges during the recruitment or onboarding process. We do not conduct job interviews over third-party messaging apps such as Telegram, WhatsApp or others. We will never ask you for your personal or financial information over unofficial chat channels. Our in-house recruitment team only contacts individuals via official company email addresses (i.e., via a or email domain).

If you believe you have been the victim of a scam, you may wish to contact the authorities. In the United States, you may file a complaint with the FBI. More information is available here: .

Zynga is a leading developer of the world's most popular social games that are played by millions of people around the world each day.

#J-18808-Ljbffr

User Acquisition Specialist

3 weeks ago

capital London, United Kingdom

We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of ...
Marketing - User Acquisition Manager

3 weeks ago

Netpeak Software United Kingdom

У команду Kiss My Apps шукаємо User Acquisition Manager . Ми шукаємо людину, яка готова до викликів та любить тестувати нові можливості. · Kiss My Apps — це українська стартап-студія, що спеціалізується на розробці mobile first продуктів. · За останній рік загальний MRR продукт ...
User Acquisition

1 week ago

NaturalMotion London, United Kingdom

User Acquisition (UA) Manager · Marketing & User Acquisition (London-UK) · Apply Our mission at Zynga is to connect the world through games by building games around core social experiences to deliver deep player engagement, organic acquisition and long term retention. Our portf ...
User Acquisition

1 week ago

Zynga London, United Kingdom

Job Purpose · Our User Acquisition team is looking for an experienced and accomplished User Acquisition performance marketer, who will acquire users for Zynga's growing mobile portfolio. This individual will focus on leveraging Paid Social Channels, Ad Networks, and DSPs to scal ...
User Acquisition

2 weeks ago

Naturalmotion London, United Kingdom

Marketing & User Acquisition (London-UK) · Our mission at Zynga is to connect the world through games by building games around core social experiences to deliver deep player engagement, organic acquisition and long term retention. Our portfolio of games include – CSR Racing 2, Fa ...
User Acquisition Manager

2 days ago

Eleven Eleven united kingdom, United Kingdom

About the Company: · We are on the search for multiple UA Managers to join an established agency specialised in building out and retaining player bases for Mobile Game studios. They've built a fantastic reputation and work in partnership on some of the leading current mobile game ...
User Acquisition Analyst

1 week ago

Pentasia London, United Kingdom

Our client a growing performance marketing agency specialising in the I-Gaming industry is looking for anative German speakerwho hasexceptional data skills and iswilling to learn new skills. As a User Acquisition performance marketer, you will acquire users for theirgrowing portf ...
User Acquisition Manager

2 weeks ago

Naturalmotion London, United Kingdom

Marketing & User Acquisition (London-UK) · Our mission at Zynga is to connect the world through games by building games around core social experiences to deliver deep player engagement, organic acquisition and long term retention. Our portfolio of games include – CSR Racing 2, Fa ...
User Acquisition Manager

1 week ago

Trilitech London, United Kingdom

The Gaming team at Trilitech has collaborated with other Tezos ecosystem entities to achieve several large, high-profile partnerships for the Tezos blockchain project. These include Manchester United and Ubisoft, along with high-potential ambitious startups such as Dogami and Tez ...
User Acquisition Specialist

1 week ago

capital London, United Kingdom Hybrid

We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of ...
User Acquisition Specialist

6 days ago

Pearson United Kingdom

User Acquisition Specialist (Meta channels) United Kingdom Apply Now Internals Apply Here Share this job · share to linkedin · share to twitter · share to facebook · share by email · One of our goals at Pearson is to help more people learn English and other languages to ena ...
User Acquisition Manager

1 week ago

Miri Growth London, United Kingdom £35,000 - £47,500

UA Manager/Performance Marketing Manager · Miri is a performance marketing agency managing User Acquisition and Creative campaigns for mobile apps and games, particularly on Meta, TikTok, Google, ASA and Ad Networks. We enable businesses to grow rapidly by acquiring valuable use ...
User Acquisition Manager

1 week ago

updraft London, United Kingdom

Updraft is an award-winning FCA approved app available on IOS/Android. Our mission is simple - to help consumers find freedom from cumulative lifestyle borrowing such as credit-cards, overdrafts and buy-now pay-later schemes. · While retailers and some start-ups remain intent on ...
User Acquisition Specialist

1 week ago

Capital Com Australia limited London, United Kingdom

We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of ...
User Acquisition Specialist

1 week ago

capital London, United Kingdom Hybrid

We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of ...
User Acquisition Manager

3 weeks ago

Eleven Eleven London, United Kingdom

Job Description About the Company: · We are on the search for multiple UA Managers to join an established agency specialised in building out and retaining player bases for Mobile Game studios. They've built a fantastic reputation and work in partnership on some of the leading c ...
User Acquisition Manager

1 week ago

Trili London, United Kingdom

Our Team · At Trilitech, our mission is to power the Web3 revolution by facilitating the development of cutting-edge solutions on the Tezos blockchain. We specialise in Core Development, Application Development, Tooling & Infrastructure, Developer Experience, and Incubation & Ac ...
User Acquisition Specialist

1 week ago

capital London, United Kingdom Hybrid

We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of ...
User Acquisition Intern

1 week ago

Philips Farnborough, United Kingdom

**Job Title**: User Acquisition Intern (One Year Placement) · **User-Acquisition intern (Digital marketing)** · **Location**: Farnborough, Hampshire / remote combination · **Start Date**: June/July 2023 · **Contract length**: 12 months · **Salary**: £19 000 plus benefits · **In t ...
User Acquisition Specialist

1 week ago

Tripledot Studios London, United Kingdom Full time

About the Role · We are looking for an enthusiastic Marketing Analyst to join our London Office. In this role, you will work closely with the Product and Marketing teams in order to improve our games' monetisation strategy. · Key Responsibilities Managing the full UA process fo ...