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Data Science Data Science Data Scientist - London, United Kingdom - Kantar Media
Description
Kantar is the world's leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Kantar's 25,000 people based in more than 100 countries help the world's leading organisations succeed and grow.We provide insight and inspiration to help our clients, our people and society to create and flourish in an extraordinary world.
Our media colleagues are expert in understanding the changing media landscape. This includes audience measurement, consumer targeting and in-depth intelligence into paid, owned and earned media.Their global coverage and local expertise enable clients to better understand media audiences and their relationships with brands to optimise investment.
Job Title:
Senior Data Scientist
Full time/Permanent
Kantar is the leader in providing audience and advertising measurement tools and intelligence.
With a track record in audience research services across 50+ countries, Kantar is at the forefront of technological developments in audience measurement in the media industry, working with broadcasters and advertisers, media agencies and industry committees.
The data science team provides research and technical expertise, support, oversight, and methodological development to our global operating services and sits within the Research and Data Sciences Department.
About the Project/RoleThe key area of focus for the role is the development and improvement of mathematical and statistical models demonstrating different data sets both at panel level and at census level.
These will include Kantar's internally owned data and data from Kantar's global partners such as global advertisers, national and international broadcasters, and global online social media and publishing platforms.
The major area of interest and development in the audience measurement space over the last few years involve the integration of multiple data sources, with a view of creating new and more complete Hybrid Datasets.
These data sets combine TV and online advertising platforms information and use the accuracy of panel-based data together with the breath and extension of census level information.
Data investigation for quality and completeness and quality control of modelling outcomeContributing to decisional process of project design and proposal writing
Independent project management
Interact with other members of the research team, locally and globally, in the definition, improvement and implementation of data integration algorithms and strategies.
To take lead in data science projects, collaborating with clients and stakeholders as appropriate.Designing predicative models using classical and modern machine learning techniques
To research and test new data modelling and methodology approaches, by initial prototyping and testing
Provide data analysis and interpretation for algorithm implementations and evaluation of the resulting hybrid datasets.
To support, develop and improve methodologies for Kantar services worldwide and expand Kantar's ability to conduct statistically sophisticated analysis.
To provide expertise and technical insight into new metrics for audience dataVery strong mathematical and statistical skills, and with a passion for the development and implementation of new algorithms
Programming and data analysis experience in Python
A passion in statistical and research methods
Experienced in leading projects independently.
An ability to demonstrate analysing data and looking for stories, patterns, trends, and insights.
A PhD/master's degree in a quantitative, mathematical, or scientific subject area.
Alternatively, equivalent experience in a commercial and data science setting
Our approach helps to ensure we are market competitive and to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in.
We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.
At Kantar, the diversity of our employees provides a richer environment for our employees and broader depth and breadth of thinking for our clients.
Kantar is committed to inclusion and diversity; therefore, we welcome applications from all sections of society and do not discriminate on the basis of age, race, religion, gender, pregnancy, sexual orientation, gender identity, disability, marital status or any other legally protected characteristics.
Privacy and Legal StatementPlease note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by The Kantar Group Limited ("Kantar").
Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager(s) and for consideration for potential future opportunities by Kantar and its affiliate Kantar group companies.
For full details of our privacy policy please visit