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    UK PR Communications Lead - London, United Kingdom - Levi Strauss & Co

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    Full time
    Description

    Description

  • Lead the development and execution of comprehensive PR activities aligning with the brand strategy, consumer insights and market trends
  • Develop strategic and creative concepts for all local PR events including press days, collection/product releases, cultural & values events, media partnerships etc.
  • Develop pitching strategy for brand stories and press releases to secure media coverage in fashion magazines, newspapers, dailies etc.
  • Proactively identify opportunities for brand exposure, partnerships, and collaborations
  • Monitor industry trends and competitors to stay ahead in the fashion &lifestyle landscape, with a close eye on emerging trends, consumer dynamics and behaviours
  • Monitor editorial ROI vs. advertising spend in collaboration with media team as well as identifying brand partnership opportunities
  • Collaborate with global PR team and North Europe corporate communications team on spokesperson opportunities and media interviews
  • Manage the internal PR team and collaborate with key internal business partners across North Europe
  • Candidate Requirements

    You will have:

  • An extensive network within the UK media landscape, including direct connections and relationships with senior media across fashion, consumer/lifestyle, news editors as well as stylists, photographers, influencers, and models etc.
  • Considerable experience with a proven track record of running PR in-house within apparel/lifestyle brands in the UK, with a focus on London
  • A degree in Business, Fashion, Communications, Marketing, Humanities, or Journalism, or equivalent professional experience
  • Strong interest in fashion, music, sustainability, and consumer trends
  • Experience in events management
  • A proactive, hands-on attitude, with strong organizational skills and ability to work on multiple projects simultaneously
  • Keen attention to detail and results orientation
  • Creative and agile thinking, comfortable operating in a fast-paced environment
  • Crisis management experience
  • Excellent written and verbal communications skills, including delivering compelling presentations and press assets
  • LOCATION

    London, United Kingdom

    FULL TIME/PART TIME

    Full time

    Current LS&Co Employees


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